- The landing page is overall very busy, both in text and colors. Since you are selling colorful products you don't want to detract from that too much but I'd increase the spacing between each product image and their text. It will decrease the risk of it looking too cluttered and will eliminate some text alignment issues where the description goes over 2 lines instead of 1.
- I was using google translate so may have missed it but I'd try and incorporate a blog into the site. It's a great way to communicate with your customers and build a sense of community.