Hello @Jan27, please share your store URL.
When you get high traffic and no sales it either means you are getting the wrong kind of traffic (not your target audience) or there is something within your store that is turning people away (product prices, shipping time, shipping cost, a site error etc.).
If you post your store URL I'd be happy to take a look (tag me if you post it). In the meantime, I'd like to invite you to join a free training we have coming up. We go over why you get high traffic with no sales, spending on Ads with no return and visitors abandoning cart. We will help you develop a profitable ad strategy and learn how to generate free traffic, transform your Shopify store into a professional. trustworthy store that customers want to shop at and help you find winning products that people can’t wait to buy. Our free private Facebook training is happening on April 26 – 30, we will be going live every day at 1:00PM (EST). You can sign up here. Really hope you join us!
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Best of luck!
Hi @Jan27 ,
What audience you are targeting too? Have you added some specific filters like lookalikes or retargeting audiences?If you are generally advertising to any people basis on only on the country, you might be setting up things terribly wrong.
The card abandoned rates for any e-commerce store are generally upto 65% percent. Most of this people could be converted if they are reminded of there carts in advertisements. Try to create re-targeting campaigns to show people ads of products which they have left abandoned in there carts.
If you have enough of purchasers data, create lookalike audience of it to find people which might be interested in purchasing your store. This technique is called prospecting campaigns. Fb AI find very precised audience and promotes to people who will genuinely be interested in purchasing your products.
Try targeting lookalike of your past purchasers, this way you optimize campaign to find people with closest resemblance to people most likely to convert on your store. If you have significant abandoned cart, try retargeting campaigns. Most of sales for our clients comes in with this campaign. Try running prospecting campaigns for initial 30-45 days and once you have enough conversion start retargeting
Use this campaigns, we have seen our clients getting significant part of their sales by following below strategies:
You can also try this app Addyz. Its an ad automation and optimisation platform. It comes with predefined campaign strategies for full funnel audience targeting. This can make a significant difference in your advertising and improve your conversion rates, even with a low ad spend.