Insite of my Store

[GearSnatcher]

Hi

My name is Wayne and my website is www.gearsnatchers.com and I was hoping someone could give me some insight on why I can't seem to get any sales. My store was up for 3 month now, I run ads on facebook and instagram but no sales.

Thanks

Wayne

[Growave]

Hi @GearSnatcher !

Add about us and contact us pages

Add favicon

The sale you have seems to be a nice deal, however, when you make such a big amount off it might devalue your product. People always need to know why you have made such sales, is it a seasonal sale? or is it because there is no demand for it? Does that mean the product is bad? 

Instead of giving a discount for nothing, give them rewards for completing certain actions on your store ex. for creating accounts, for leaving a review, for sharing your site, for spending money on your site. It is not difficult for a user to do and you will get so many actions on your site, and you are having discounts anyway.

[MS-WEB-DESIGNER · Accepted solution]

Dear @GearSnatcher 

Congratulations for your store!

I’ve gone through your store and found that there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales.

• Add favicon 
• Header and footer need to improve
• Add Custom Slider(Hero banners) with Call to Action
• Overall Font, Color, Spacing, Alignment need to adjust - Make your store well-organized, neat and visually appealing and add to the user experience.
• Balancing color, font and images etc. - Maintain the same or similar colours and fonts throughout your store to keep your branding intact.
• Add Trust Badge
• Highlight your USP
• Human Touch : About you and your business - Highlight what makes you different and personalize your offerings when you write about your brand in a custom About Us section.
• Featured Collection - Add all the top featured products on the homepage so users know the type of products you're selling on your store.
• Add Featured / Bestseller products at home page
• Add Sticky Buy now or add a cart button,Sticky cart
• Add Promotional banner on collection page
• Add Product filter for easy navigation - Categorize & filter products by their size, colour or type so users find product to product navigation easy.
• Do Cart Page Modification : discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc.

[AiTrillion]

Hello @GearSnatcher, I hope you are doing good! you need to make your store professional and maximize customer engagement to capture traffic coming through ads & increase the conversion rate. Here is the feedback:

- Add a call to action button on the banner image.

- Display collection after the banner image.

- Add testimonials on the homepage. 

- You can add an announcement bar to highlight important information that you don't want your customers to miss.

- Add a chatbot to make sure you never lose any of your customers.

- Add reviews on the product page. 

- You can send updates to your customers anytime on any device. Retarget your customers coming to your store by sending rewards, offers & deals with the help of web push notifications. This will help you to bring back customers to your store. 

- Setup Newsletter Subscription with automatic emails with thankyou and discount coupon.

Hope this helps!

If you are looking to implement above mentioned customer engagement or marketing tools in your store. I would recommend you to install the all in one Shopify app AiTrillion. You can check it out. I am sure you will find it useful. 

[Munn]

Hi @GearSnatcher welcome to Shopify community 

Hope your business is going well during these difficult times. I checked your store website, and I have a few tips and feedback I'd like to share,

1. Have a featured collection based on your offers, new arrivals, best sellers, etc. This will grab the attention of customers when they browse the homepage itself. Also adding more graphic product labels/stickers like Sale, Fast Selling, Free Shipping can help increase your sales by tapping into powerful psychological triggers such as scarcity, social proof, and urgency. You can read more about it here.

2. Send abandoned cart emails: If you have lots of traffic and little sales due to abandoned carts so you can get lost revenue using abandonment email campaigns. There are many Automated tools for abandoned carts. They can help you increase sales and re-engage visitors to your site who have left. You can also send promotional emails to your subscriber's list.

3. Show off the products: People tend to rely on engaging visuals to help drive their purchases. Since online buyers do not have the option to experience your products in-person, it's important to draw them in with great product photos, and right now your images are of low-res and small. More on visual cues that can help make your store a better shopping experience can be read here.

4. Adding product stickers/trust badges can help increase your sales by tapping into powerful psychological triggers such as scarcity, social proof, and urgency. Also having graphic and personalized stickers on products will help grab attention of customers easily and nudge them to purchase.

5. Shopify store owners made sales worth over $2.9 Billion during BFCM 2019. This year according to a Google report, "People will discover and buy online even more" and most of them will shop at local, small businesses. It’s past time to prepare your Shopify store for the biggest shopping weekend in the United States!

Now this year may not be exactly the same. Customer priorities and buying behavior has changed SIGNIFICANTLY this year, thanks to the COVID-19 pandemic.

Read more in our blog here to get a complete rundown of how to Increase Black Friday Cyber Monday Sales with Your Shopify Store Experience.

I hope this helps!

Munawar.