We are deciding on whether we want to upgrade to a premium theme (such as retina) or stay with the current free Supply theme. We are tempted to go w the premium because they offer the popular :hero: image on the homepage.
Any feedback on the current site http://calibabyboutique.com is welcome. We have disabled the slider because it hits the page fold poorly and we find that it look bad on the mobile site.
Curious to hear feedback on colors, layout, flow, or anything we may be missing.
I really like what you've done with the free theme. It looks really good.
I notice you use SumoMe for your popup. I think better copy and call to action on the popup would help you get more emails than just "Interested in our newsletter?".
If you could offer an incentive to get people to sign up or promise them something (cute pictures, lookbook, etc) it might entice more people!
I hope that helps.