Sorry to hear, when you invest in ads it's really discouraging if you don't see any sort of return on your investment. For help with ads, give this a watch:
I've taken a look through your store and I have a few suggestions.
First, the homepage banner photos are covering some of your links. I would re-size this so that it shows up properly for all devices - desktop, mobile, ipad, etc.
Next, I would have your logo tweaked. Right now, you cannot make out any of the images or text on your logo. Having a horizontal version of your logo as well as a vertical option is ideal. You can have this done fairly inexpensively from Fiverr.com.
Next, you offer global shipping but you do not currently have a currency converter. Please give this video a watch and implement something similar in your store:
My last peice of advice is to make sure the products you choose to sell are what we call "winning products". A good product choice should have these qualities:
I have a lot more to say on this topic, but I cover it in our video so I'll leave it here for you to watch:
PS: If you decide to give Ecomhunt a try, here is our affiliate link: https://www.ecomhunt.com?afmc=2tp
Using our affiliate link does not cost you anything extra, it tells Ecomhunt we sent you and we may receive earnings for that referral.
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Best of luck!
This is an accepted solution.
Hey there, @Claire_Nat!
I am so sorry that you’ve hit the end of your rope. You have a lot of good going on here, and you need to celebrate that. All of that hard work and effort wasn’t for nothing.
The great news is that I see you have Lucky Orange installed on your store. As one of the co-founders, I know first hand how much visitor behavior can make a difference in figuring out how to get those conversions.
Let’s get started!
Don’t lose hope yet. You’re going to find your groove and really resonate with visitors. Make it easier for them and you’ll make it easier for yourself too. For your ads, don’t forget to filter your heatmaps and session recordings to analyze if your ads and audience are effective or if you’re directing them to the wrong page.
I hope this helps! Good luck! I have confidence in your store and can’t wait to see those conversions take off.
If there’s anything else I or my team can do to help you get more from Lucky Orange, please let me know.
Cheers - Danny