Lowish traffic, Low Conversion

New Member
15 0 0

Hi there

I have a store which has been launched officially for about one month (www.parenthesisdesign.com).  We sell clothes form Mums.  One of the feedback I've been getting is that product shots are lacking (people don't like the model) so we are working on those..... but aside from that I'm not sure what else to work on.

Traffic is not high.  On a bad day it averages about 15 unique visitors, on a good day we average in the 300s.  I'm dabbling in facebook advertising (likes campaign but haven't started engagement campaigns yet) and instagram (trying to build a following) and blogging.  I don't have a huge advertising spend so have to build slowly.  I'm thinking of referral campaigns - anyone have any experience with those?  Any other suggestions would be appreciated.

Don't know much about SEO so looking into that as well.

I still have my $100 google adwords spend - haven't used it as don't know most effective way to do so.

We've had some sales - but mainly via people we know, or friends of people we know.  

Any feedback would be appreciated - thanks in advance :)

Viv.

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Excursionist
123 0 8

Hi vivian, your website is looking great. If you need help beggining to market for your website I would love to help it seems like it has a lot of potential. I'm surewe can get your traffic up but more importantly your conversion rate

Please feel free to contact me at my website 

http://smallbusinessmedia.weebly.com

Sam

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Highlighted
Tourist
48 0 3

Viv,

If you're gonig to run Google Adwords better to build the special landing page or optimize the content of product / collection pages because it affects on the overall Ads performance and your Cost Per Click (CPC).

With SEO on page I'd suggest to take a look at Backlinko website

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New Member
15 0 0

Awesome that's helpful - thanks heaps Antony. 

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Shopify Partner
149 0 7

Hello,

SEO is the main part for an online Business, this hleps you to rank better in search engines. Here are some links I place for you
http://shopifybuilder.com/3-important-tips-shopify-seo-strategy

https://www.shopify.com/videos/ecommerce-seo-101

https://www.shopify.com/blog/4627892-10-crucial-seo-tips-for-ecommerce-entrepreneurs#axzz2bOzTZiHJ

https://moz.com/beginners-guide-to-seo

Product reviews also helps you in sales through customers engagement as they provide their feedback on the products which helps other customers easy to purchase the product. Look at these apps

https://apps.shopify.com/judgeme

https://apps.shopify.com/product-reviews

Hope that all helps,
dsmatepro

https://apps.shopify.com/dsmatepro
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