Congratulations on pushing through the learning curve and getting your store launched!
Here's my feedback as a first time visitor to your shop:
When I land here, photo is stunning but the text is hard to read.
I really, really like your second photo and would recommend you use this one instead:
You've done an excellent job telling who you are and describing your products - what it is printed on, frame used, sizing and etc. so I have nothing to say there.
The most important piece of selling is getting the right kind of traffic to your store, your target audience. We hear from a lot of store owners A LOT that they get a lot of traffic but no conversions. We’ve created a video walking you through how to do your SEO properly so that you can target your intended audience:
Other than that, I guess my last thing would be to encourage you to get on social media (if you aren't already, and if you are, I'd add those links to your store). Having an active social presence adds trust to your brand, it's also a great way to drive organic traffic to your website.
Again, great job on what you've done so far. Best of luck!
We hope our response was helpful, if it was, let us know by giving us a thumbs up!
Hi @Lolalola23 !
Add clear CTAs - help to show what to do next. Hero banner on your homepage is a key to make a connection with every visitor. You should clearly communicate what your website is about.
If your website doesn’t have a blog already, make creating one a priority. But if you have a blog, it gives people a reason to keep coming back. Blogs also help improve your SEO because you’re constantly adding new content to your page.
Try adding SEO related high search keywords in your title and product description so that it will be very easy to market your products and display them at the top in google search.
Homepage designs guides your visitors around your website. To engage visitors you need to work on homepage layout design. Include trust indicators on the homepage. Homepage content should be strategically decided.
90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is social proof. In my opinion that is essential for every site. I highly recommend (almost insist) and adding that feature on your site. You can use Growave for that, it offers automated emails within the Reviews feature as well.
Imagine if you saw something that you quite like in the store, however you want to browse more, get more options, and then choose the best one. That often happens to me, because I am indecisive. That is when Wishlist comes in handy. Since you have a lot of products on your site, I recommend adding that feature to improve the user experience on your site. Besides, if the items on the wishlist have not been purchased, automated emails will be sent out as a reminder.
Social media has become a huge thing nowadays. I highly recommend taking advantage of that and adding Instagram galleries on your homepage. It will help drive traffic from your site on to your account and vice versa.
The items in your store are more on an expensive side, therefore I recommend giving back to your customers by rewarding them with free shipping, discounts, and other goodies for spending a certain amount of money on your site. That way, letting your customers know that you care about them.
Implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer.
For adding the functions above you can use several apps. However, if you want to get all of them at once just with a couple of clicks, try Growave.
We have 6 great features -Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts, etc.
There is a free plan available.
Hopefully, I managed to help you. If so, please let me know by liking this post.
Hello @Lolalola23, I hope you are doing well! here are a few suggestions:
- Align all the images on the homepage. Images must be of standard size.
- Add policies.
- Enable Social media conversion techniques on the store for better conversion.
- Increase the visibility of the search box.
- Maximize customer engagement. Engage your visitors coming to your site by giving loyalty reward points which will increase repeat purchase and customer lifetime value. You can add a chatbot to make sure you never lose any of your customers. You can add web push notifications which will help you to retarget your customers anytime even when they are not in your store. This will help you to run your store smoothly and decrease the bounce rate and will capture your visitors and convert them into prospective or paying customers.
- Make sure to enable automatic workflow emails/push for abandoned cart, win back old customers, welcome email, purchase follow-up, or browse abandoned customers.
Hope this helps!
If you are looking to implement customer engagement or marketing tools in your store. I would recommend you to install the all in one Shopify app AiTrillion. You can check it out. I am sure you will find it useful.