Hello @rns1090, I hope you are doing good! here are a few suggestions:
- On the product page, images are not aligned.
- Give product recommendations like trending products, new arrivals & recently viewed.
- The white color theme will look much better.
- Display testimonials on the homepage.
- Add a loyalty reward program to entice customers. Give them loyalty points on activities like signing up, leaving a review, allowing for web push, follow or share on social media.
- Retarget your customers with the help of web push notifications even when they are not in your store.
- Welcome customers with welcome & discount popup.
Hope this helps!
If you are looking to implement customer engagement or marketing tools in your store. I would recommend you to install the all in one Shopify app AiTrillion. You can check it out. I am sure you will find it useful.
I am also happy to assist you in setting up the above features in your store. Looking forward to your reply soon.
We are happy to help sellers to increase sales in this BFCM.
Very cool idea, you know who your target audience is and it's great that you are on social media building a following and promoting your products.
On your homepage, that top area that fills my screen (I'm on a laptop) is prime real-estate so you want to use it to make your message clear and leave a great first impression.
The bright green bar is hard on the eyes, I'd switch that color out for something else.
The next two suggestions are all about making it clear what you sell right off the bat, as a first time visitor, I wasn't sure until I looked further into your website. A different visitor might not take that time to look further, first impressions are key.
The picture you have currently, I'd swap it out for a photo of someone wearing your product instead.
Your text "Set Yourself Apart - Be Part of the Elite" is clever but that space would be better used to tell first time visitors what exactly it is you sell. If I scroll down I see "Elite Gear for HVAC pros, by HVAC Pros" something similar to that would be better.
My last piece of advice is to spend some time on your SEO. The most important piece of selling is getting the right kind of traffic to your store, your target audience. We hear from a lot of store owners A LOT that they get a lot of traffic but no conversions. We’ve created a video walking you through how to do your SEO properly so that you can target your intended audience:
We hope our response was helpful, if it was, let us know by giving us a thumbs up!
PS: If you need some graphics for your store for Black Friday, we just released a free pack. They look like this:
They come in 4 different colors and have percentage variations ranging from 20%-80% off. You can download them for free when you sign up for our email list.
Hi @rns1090 !
Homepage designs guides your visitors around your website. To engage visitors you need to work on homepage layout design. Include trust indicators on the homepage. Homepage content should be strategically decided.
90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is social proof. In my opinion that is essential for every site. I highly recommend (almost insist) and adding that feature on your site. You can use Growave for that, it offers automated emails within the Reviews feature as well.
Hey @rns1090, I hope you are doing fine!
Congratulations on your store!
Your store looks absolutely fantastic no doubt there, the home page and layout colors everything is great. One thing that I found odd is that your product titles and their description don't live up to the store's amazing look, if the description is a little organized and descriptive it will surely help customers to understand better about the product. Lastly the product title a good product title should have all the essential information about the product take Amazon’s product titles for example.
When I was exploring your store I didn't find any proper description for any product, and also no review section, customers usually find reviews and product descriptions helpful before purchasing any product and also it's an essential part for building the trust of the customers.
In addition, I checked your website's On-Page SEO score on WooRank and it wasn't looking good. I'd strongly suggest you work on that along with the products which have useless meta description as meta description and SEO rating vastly impact your store visibility on google and other possible interaction places. Also, the meta description plays an important role in attracting the right kind of traffic ultimately resulting in better conversions and increased sales.
I’d really suggest you try Descrii, they provide titles, descriptions, and meta descriptions for your products that’ll help your website to climb high in search rankings and ultimately gain more traffic and conversion.
I hope this helps you achieve your goals.
Good luck with the store.
Have a nice day!