New to Shopify, Need my store to be Critiqued

[Lboy]

Hey special Shopify Community

I've recently decided to try my hand at drop-shipping, In my 9-5 i am an IT Engineer and i've previously owned a florist with an eCommerce website too (i never had much say in design or development unfortunately) My store is only selling 1 product but not converting at all so i need your constructive criticism on areas to improve as you know better than i do.

www.selfieszn.com

Thanks for looking guys I really appreciate any tips going

Best Wishes

Luke Boyd

[EffectiveApps]

Hey,

Welcome to Shopify!

May I ask where did you advertise your store?

[Lboy]

I ran a few Facebook ads just to try and get a feel of it all and see if there would be any conversions then figure out what i was doing wrong.

[appfreaker_com]

Hello,

I observed few points on your website, I hope those are helpful for your website.

-> You can Add blog page, Blog initially used to provide a unique way for people to share their thoughts, feelings, experiences, and opinions and It is a huge opportunity to increase your company's visibility.
-> You have only one niche? You can increase your niche. Selling an single item in existing conditions is a matter of concern. Your thought was good. Selling in a store with few thousand items are very low in sales, How are you selling the same thing? I mean How are you getting sales from single item? Once you can think it.
Otherwise, Great work you have done on your website.

Thanks,
Appfreaker.

[Droppersstop]

Hello @Lboy ,

I just had a look at your store, your store looks great. I have a few suggestions for you hope they might help you.

• There are no trust badges at your checkout page, try adding them as trust badges help your customers know that your site is safe to shop. 
• I have also found that there are only a few products in your store, try adding more products so that your customers will have a lot of options to select from.
• Also, try adding SEO related high search keywords in your title and product description so that it will be very easy to market your products and display them at the top in google search.
• Try adding some sale offers to your products to attract customers.
• Add a blog page, blog page helps you to share more about your website and products which increases your site visibility.

I hope our feedback helps you.

Thanks,

Droppersstop 

[Lboy]

Thanks ill have a look

Yes it seems that the general consensus is that i need more products and a blog and to promote more trust.

Thanks

[Lboy]

Thanks very much yes ill increase the number of items it the same niche 

It was my plan to add more products once i got this one of the ground but ill source them sooner

[Lboy]

You are a Legend thankyou 

Its great to know im not so far off the mark in regards to the look of the store just a few tweaks and yes ill checkout your app kind regards

and have a good day

[Munn]

Hi @Lboy welcome to Shopify family 

Hope your business is going well during these difficult times. I checked your store website, and I totally understand it's really difficult and challenging as well to handle one product store

A couple of feedbacks which might be useful to you :

1. The banner image can be replaced and the hero image can be replaced with other good images related to the website you've got to be extra careful as the banner image decides the theme of the website. These images can be improvised by adding sliding images as well.
2. The logo placement can be shifted from center to top left as most of the customers will memorize the brand way faster when it's placed on left as everyone is habituated with the habit of reading from left to right. 
3. The header menu should have logo on the top left About Us Contact Us page which will help customers understand why your brand is unique from others in the market.
4. Engage the audience by writing the blog with good titles and post it on different social media platforms this creates an impression that you are the most knowledgeable and will look up to you for further information.
5. Ask your customers to rate your products as this will help build trust and loyalty for the brand.  Branded video content is likely to take over consumers are 300% most likely to watch a video about a product rather than read a description
6. A minimum of 3-4 images with different angles which will help the customer to get a detailed view of your gallery with this you can also add a product zoom in to fill the browser window.
7. You need to create urgency and social proof on your store for that adding visually attractive stickers like a number to products left, upcoming sales, In trend will grab the attention and excite the customer. (Attaching one of your image as a reference)

I hope this helps! Goodluck

Munawar.

[Lboy]

Hey Thanks Very much for your insights ill start implementing them ASAP this was very helpfull to me and thanks for providing that image too it really helps 

after a few subtle changes i made my first sale this morning which was such a good feeling so i just need to push on