Glad to know that you have chosen Shopify for starting your online business! Here I want to add more details to help you make the store perfect and increase conversion rate:
1, To increase the impression on the hero banner, we should use high quality images. The best size I would recommend is 1200px at least for full-width section.
You can also add Shop Now button on hero banner, as this section attracts the most attention from customers and can help you increase conversion rate.
2, We can make the most of Feature Product section by:
3, Make sure we don’t leave too much blank space on the page - in this case, the Featured Collection should have at least 3 products to show the diverse products your store can provide
4, Use Color swatch for color variants to make the store look professional and easy to catch up with.
5, Add review/ testimonial section to your product page. This helps increase your store’s trustworthiness and make customers feel at ease when they are buying from your store
If you need a sample for a home page design in phone case, you can refer to our template here: https://pagefly.link/QcwARUjy
For guidance in running a business online, you can take a look at our Academy and to get instruction from our top e-commerce experts in increasing store’s conversion rates
Hope your business is successful and gains more sales everyday!
- Homepage recommended layout - The home page should flow better. I would recommend setting it out like this, top announcement bar, Slideshow banners, Collection List, Product Recommendations, product reviews, Newsletter sign-up box, Blog Posts, Instagram Feed & footer.
- Product title written in this way isn't looking good. Make it shorter.
- Add a favicon.
- Setup product recommendations on product pages as well as cart pages. This will help you in upselling the products.
- Send automatic review request emails and give loyalty points for better conversion. This will help you to collect more reviews. Reviews are very important to build trust with visitors. Add a review section on the product page to display reviews.
- Announcement bar should be clickable and have a call to action button to make customers take an action.
- Reach customers directly with the help of push notifications.
To add the above marketing engagement tools there are many apps available in the Shopify app store. Instead of installing multiple apps, you can install the all-in-one Shopify app AiTrillion and get all the benefits of marketing features in a single app.
P.S- Free plan available.
All-in-one marketing platform Growave is here! First of all, congratulations on opening a new store, and welcome to Shopify! Here are some recommendations on how to increase sales and drive traffic.
Install Social Login and implement an opportunity to log in and sign up using a social media account. This feature provides easier access to a customer's account and enables creating an account within one click. No need for complicated passwords and confirmations through personal e-mail. Moreover, you can use gained data through social login for customer retention and analysis.
Add more sections to your homepage. For example: New Arrivals, Featured Collection, Reviews, Blog, Rewards, etc
Include chatbot for providing support. In case of any questions regarding accessories/phone cases/delivery, you can easily answer them.
Offering a wishlist is an effective way to reduce shopping cart abandonment and fulfill sales from customers who showed intent but didn't purchase. Since you offer various designs and colour options, I recommend adding a wishlist to improve the user experience. If the items from the wishlist haven't been purchased, automated emails will be sent out as a reminder. Moreover, you can analyze the data to see what items people save for later and what items they actually buy, which will help you identify the most popular phone cases and colors.
Hopefully, I managed to help you. If so, please let me know by liking this post or marking it as a solution.
For adding the functions above you can use several apps. However, if you want to get all of them at once just with a couple of clicks, try Growave. We have 5 great features - Reviews, Wishlist, Rewards&Loyalty, Social Login, Instagram at reasonable price.
In order to install free trial, please press here
Congratulations on the launch of your store! I've taken a look through and have some feedback for you.
This is something we see very commonly on the forums. People tend to start shops selling things like jewelry, clothing, tech phone cases and etc. The problem with this is that these types of items can already be purchased offline in hundreds of retail stores as well as online through thousands and thousands of online stores. When a person is searching for a clothing item or a piece of jewelry in Google, these big companies with massive marketing budgets are who is showing up in search results and who you are competing with for customers.
Now, a person can complete IF they give people a reason to purchase from them vs. the other guys. An example of this might be someone who sells locally, their "reason" as to why you should purchase from them vs the other guy is because they are local and a lot of people are passionate about shopping local. In addition to this, they can also get products to their customers faster and can offer incentives such as free local delivery.
I would think about all your "whys" and what sets you apart and use that in your marketing and in the text in your store.
If you cannot find a way to set yourself apart in the market, it is time to move on to a different product. What we recommend is selling winning products. A winning product choice should have these qualities:
We did a video that explains how and where to find winning products that you can watch here:
PS: If you decide to give Ecomhunt a try (one of the methods we recommend for finding winning products), here is our affiliate link: https://www.ecomhunt.com?afmc=2tp
Using our affiliate link does not cost you anything extra, it tells Ecomhunt we sent you and we may receive earnings for that referral.
We regularly post a selection of winning products on our YouTube channel, here is our latest one:
If you’d like to see more, consider subscribing.
I’d recommend organizing your products into collections so that your customers can find what they are looking for. Here is a video showing you how to create collections:
PRODUCT TITLES & DESCRIPTIONS
I’d recommend working on your product titles & descriptions. There are things you can add in and change in order to increase conversions. We did a video all about this which you can watch here:
POWERED BY SHOPIFY
This is completely optional but if you’d like to remove the text “Powered by Shopify” at the bottom, here is how to do it:
I’ve noticed a number of photos throughout your store are blurry. This happens when you use an image that is too small for the given space. It will get stretched out to fill the area but when it does that you lose image quality and get that blurry/pixelated look. I’d recommend replacing your photos with better, high quality ones. You can find high quality stock photos for free from the sites we list in this video:
Your logo is one of those things that holds a lot of weight in how professional or unprofessional your store looks. I would highly recommend having a professional logo done up for your store, it’s a worthy investment. This is a service we offer so if you are interested, you can click here for more information.
Once your logo is finished, you can match the fonts and colors in your store to your logo. This is going to level up your store even more and make you look very professional.
I’d recommend adding a favicon so that your visitors can find you quickly when they have multiple tabs open in their browser. We did a video on how to upload a favicon that you can watch here:
I think you’d benefit from our free guide “5 Step Fix for High Traffic & No Sales”. In the guide we give tips for a profitable ad strategy, tell you how to generate free traffic, share design tricks to transform your Shopify store into a professional, trustworthy store that customers want to shop at and how/where to find winning products. You can download the free guide here. I’d also like to invite you to join our private Facebook group. We share winning products, dropshipping tips and you can interact with other members of the dropshipping community. Click here to join.
If you would like to talk to us 1-1, we offer sessions where we take a look at your store, identify the greatest issues holding you back, then provide solutions and advice. If you would like to book a session, you can do so here: https://calendly.com/ecomgeeks/1-1-session
We hope our response was helpful, if it was, let us know by giving us a thumbs up and/or marking it as a solution!
Best of luck!