I would love to provide some feedback on your store. By the way, I love your products!
From my point of view, I have some recommendations for your store.
1, The Header
-It seems that I cannot see your store's logo. You should add it into the header with your store's name Pretty Please Boutique. This makes your store more professional
-You should add a Search form into the header or even on the menu navigation
-The menu should add more pages such as About us, FAQs, Blog post, Promotion pages, etc. A wishlist page should be considered putting into.
2, The Banner
-You should have a banner to show your store's products or even store introduction below the menu.
-It can be a Slideshow so your customers can know your store much better and trust your store.
-In the banner, you can put a call to action button inside.
3, The collection
-First and foremost, the space between the menu and the collection is too small.
-You can consider to add more sections in your home page to make it more attractive. Customers have many choices to select.
But one thing you should remember that the call to action is very important for the store.
-You can add your store's Instafeed so customers can also contact you easily.
-You can add a testimonial section with customer's reviews to increase store's trustworthy.
4, The footer
-In the footer section, you should separate into many categories such as pages, contact us, store policies, information, etc
5, A product page
https://prettypleasefashion.com/products/button-down-mixed-lace-top For example this page
You should not set up the product image as the current situation for some reasons:
You can consult this
-Product image with the thumbnails below
-Product description is set up on the right of the product image
-Adding review stars
-And related products
I hope my recommendations can help you! If you have any other questions, please let me know.
Hey Pretty Please Fashion,
The search landing page is disabled. Besides that, the first letter of all the dropdown menu components should be capital according to standard English notation. In addition, a home button is compulsary to be added in the dropdown menu for more completeness and logicality. Other essential observations for store optimization are as follows:
May the store succeed and progress in the path of success very soon.
I have gone through your site. Though it looks good, there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales.
Logo & Favicon :
Logo & Favicon -- Your logo should highlight your brand name. Add a favourite icon so users can locate your webpage easily.
A lot can be done to your homepage to make it more informative & attractive.
Your customer views this page to have an in-depth view of the products and services you offer.
App Integration :
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Hope these suggestions are useful for you. Wish you many more sales in the future. If you have any queries, do let me know here.
MS Web Designer | Task4Store
20,000+ Tasks Completed | 1000+ Happy Clients
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If helpful then please Like and Accept Solution
Other than that, you need to add some marketing tools to maximize engagement and increase the conversions on your store:-
1. Add web push notifications, it will help you to retarget your customers even when they are not on your store without getting their email address. It also helps to reduce the abandoned cart rate.
2. Add a chatbot to make sure you never lose any of your customers. Every visitor can be your customer.
3. Add a referral program. Referral marketing is a cost-effective way to gain new and loyal customers. Because people are social creatures, individuals that are referred to your company are much more likely to remain loyal customers.
4. Add an announcement bar to highlight important information that you don't want your customers to miss out on.
5. Add a loyalty reward program. Start giving loyalty points on activities like on signing up, allowing for push notifications, visiting a store, leaving a review. This will help you to entice your visitors and will also increase the number of push subscribers, reviews, newsletter subscribers. A loyalty program helps in increasing sales and increase the retention rate.
To implement the marketing tools on your store. I would recommend you to install AiTrillion.com. It is 'All in One' Shopify app that has all the essential features in a single app and is a fully integrated app. Plus you don't need to install multiple apps. You can check it out. I am sure you will find it useful.
Turning More Shoppers Into Customers
First of all, I want to tell you what I love about your website:
My initial reactions:
Now, what you can do:
You have a great start! With just a little insight, you can really find ways to make your website start driving more sales.
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