Please Help I'm New! Getting A lot Good Traffic, Adds to Carts, But Few Sales

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Tourist
4 0 2

www.korfitness.com is our site.   I would greatly appreciate any and all feedback.    Its great to have a community of business owners!!

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Shopify Expert
1327 110 180

Hi,

 

Looks good even we planning to sell our dropshipping store https://fitwithfashion.myshopify.com/ have a look, maybe you get some suggestions! In any case, you need help feel free to reach out https://www.perennialsolution.com/contact.html

 

Thanks and Regards

Perennial Solution

Thanks & Regards
Perennial Solution

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Shopify Partner
74 6 26

Hello there!

 

Here is my feedback for the store:

  • I noticed that you do have accounts on the most popular social networks. Good, that is a must! I would suggest you to be constantly active in them, promoting your products and your brand.
  • Regarding the social links in your footer, you should make sure that they open in a separate tab upon clicking. This way your customers will still be able to check the respective page and keep your website open at the same time.
  • You are missing a Terms & Conditions page.
  • I would advise you to look around for some apps that can improve your sales in the Shopify app store - https://apps.shopify.com. For example, this one - http://discountonleave.apps.isenselabs.com/  will help you recover some of your leaving customers with a discount to exit intent. It offers ready-to-use templates, and also it has a 30-day free trial.
  • Try adding a bit more description to your products. It will help you text-to-code ratio on your pages, which will then help you for better SEO.
  • Add to cart button - It is not visible enough. Try changing the font or the background of it. It should be a button that your customers can easily see. Right now this is not the case.
  • You can also add a reviews section to your product pages

I hope I helped!

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Hey, 

 

I checked out your website and found it decent but noticed a couple of things:-

 

  • The website does have good product images, but is missing human faces. 
  • You could do more with the slideshow image. It could be a product carousel with multiple attractive images. 
  • Check out Girlfriend Collective's website - https://www.girlfriend.com/. This should be helpful. 

As far as abandoned carts are concerned, it is a constant problem with any e-commerce site. In fact, about 50-80% people adding something to the cart abandon the purchase according to industry standards. What are the numbers you are seeing?

 

In general though, it is helpful to think about this problem from the point of view of the customer and their stage in the purchase journey.

Why are they abandoning the purchase? If they have added something to the cart, we can assume they did find something they were looking for. So the reasons for abandoning now could be:- 

 

  • High shipping fees/taxes (This is the most commonly cited reason) - But you have free shipping this month so let's ignore this.
  • They had to create a new account/enter details on the checkout page (Another very common reason). 
  • They got distracted with something else (How many tabs do you have open? Mine are at 30 right now). 
  • They wanted to buy it later anyway. 
  • Some problems which we don't know about unless we talk to them (price, payment issues, technical problems, usability). 

To recover these abandoned carts, it becomes important to engage with these people who are abandoning the website. This retargeting can happen through multiple channels - Facebook Ads, Google Ads, Email, SMS, Messenger. Ideally, you should optimize for channels which allow you to get into a conversation with the customer if you have not yet nailed why are customers abandoning your website. 

 

I am actually building out something to solve this problem (check my website) and I'll be happy to help you :). 

Founder at BiteSpeed - helping e-commerce store owners recover lost revenue from their website shoppers and cart abandoners. Offering early access with a 3-month free plan at bitespeed.co.

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Tourist
4 0 2

Thanks for the detailed feedback.. Much appreciated

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