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Hi Mbglo, if I could give you one piece of advice, it would be to avoid competing on price.
Pets and kidfs are two things that people have absolutely no problem spending money on. Instead, try to focus on what makes your brand different, special, and unique. Why should people shop with you over your competitors? If you're not sure, have a look at their websites, draw comparison and get inspiration.
Some more tips below:
Logo design - Although its not a deal breaker, a stronger logo creates a better brand image and builds more trust. Think sleek, minimal and memorable. Logo trends recently lean towards simple text design like so:
At the moment your logo is hard to read and quite wordy. I think 'Destiny MC' or 'Destiny Boutique' would work perfect here. You can create a logo for free over at Canva.
Think about customization - Again, you can sell without customizing your store, but right now you're working with the bare basics of the Brookly theme. Customize your font, color pallate and content to help your brand stand out. There are a lot of dropshipping and newly opened Shopify stores that look very similar to yours, which doesn't inspire trust in your visitors.
Have a look at Carters - simple logo, blue and green brand color pallete, big hero image of a happy baby and a massive sale offer in bold text.
Product pages - These are the most important pages for getting sales. Your descriptions in particular need to compel the reader to read more and eventually click Add To Cart. Right now I can see you're using standard AliExpress bullet-point features, which doesn't realy cut it in todays world of eCommerce.
I recommend keeping it short and snappy, include benefits and try to make an emotional connection with the reader. Pet and baby clothe pruchases are driven by emotions. Another good example from Oshkosh:
It does take time to perfect your store and optimize it for conversions. I know you'll get there eventually.
Your online shore looks pretty.
There are some issues in your store
The header is not attractive. It does not tell visitors clearly. actually, what are you selling? change the font color and size
Reduce Extra margin. It increases the bounce rate.
All images must the same size. Because product large image ignore product small image
The product page is not attractive. It does not force the visitor to generate leads
Otherwise, YouTube is a great option too. If you want more compex design coded into your site, that's when you'd consider hiring an expert. But again, your site doesn't have to be fancy to convert, just compelling :)
Hey Destiny MC Boutique,
Both the shops look quite professional and unique in some aspects or the other which gives each of them a distinctive identity. Favicon is missing in both of them, which is a symbol of site identification. Other essential pointers for store modification are as follows:
May the store optimization help you drive a lot of visitor traffic and customer sales.