Please Review My Shopify Store

Highlighted
Tourist
4 0 0

Hey Shopify Community,

 

I've been working on getting my site going ( estelabeauty.myshopify.com ) and would appreciate some input while I'm finishing the final touches. I still need to add reviews, pop up discounts, and get a domain. I'd really like to know:

 

  • What do you think if the product description? 
  • Is writing as a whole working for you as a potential buyer.
  • What are your thoughts on flow, ease of use, what would be more appealing to you, what would get you more interested in buying from me?
  • What else do I need to go live? 

 

Thanks in advance for your help!

0 Likes
Highlighted
Shopify Partner
435 27 129

Hi @Maria01 !

Welcome to Shopify and I wish you good luck!

  1. Clear CTAs - help to show what to do next. Hero banner on your homepage is a key to make a connection with every visitor. You should clearly communicate what your website is about.
  2. Branding - clearly show your company branding. Logo, brand colors, brand fonts - should be the same across websites, emails, and social profiles. A key part of building your brand is making it recognizable. 
  3. Social proof - an incredibly powerful sales and lead generation tool. 
  4. Engaging images - you need them on your homepage to give visitors a sense of what your business is about. Images help you to tell a story and show visitors what they can gain from your product. For a product website think about how images can convey the value of your product and help your visitors to achieve their goals. 
  5. If your website is credible, you’ll be able to generate more site traffic.

    One of the best ways to gain credibility is to leverage your relationships with influencers. You can approach this tactic in many different ways.

    If you have the means, you can use celebrities to promote your brand.

    That’s because these people are already known and trusted. Working with a celebrity shows your brand is legitimate. The problem is it’s obvious to consumers these celebrities are getting paid to pitch your products or services. As an alternative solution, you can use micro-influencers. One of the top reasons why I’m an advocate for using micro-influencers is because they have high engagement rates with their followers.

  6. Add a blog page, blog page helps you to share more about your website and products which increases your site visibility.Your e-commerce blog will not only drive more traffic to your website—but it will increase your conversions too. Your blog will make you feel more credible and relatable, which will provide new clients with a greater sense of confidence in their purchases.
  7. Try adding SEO related high search keywords in your title and product description so that it will be very easy to market your products and display them at the top in google search.
  8. 90% of people read reviews before purchasing an item. I personally do not read the description too much, I go straight on to the reviews section because that is social proof. In my opinion that is essential for every site. I highly recommend (almost insist) and adding that feature on your site. You can use Growave for that, it offers automated emails within the Reviews feature as well.
  9. Imagine if you saw something that you quite like in the store, however you want to browse more, get more options, and then choose the best one. That often happens to me, because I am indecisive. That is when Wishlist comes in handy. Since you have a lot of products on your site, I recommend adding that feature to improve the user experience on your site. Besides, if the items on the wishlist have not been purchased, automated emails will be sent out as a reminder.
  10. Social media has become a huge thing nowadays. I highly recommend taking advantage of that and adding Instagram galleries on your homepage. It will help drive traffic from your site on to your account and vice versa.
  11. Implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer
  12. Use a referral program that will encourage your existing customers to share your products with their friends by giving discounts if the latter have purchased something from your store. With referral programs it is important to carefully set up so that you are not giving huge discounts and not getting anything back. [I recommend using one by Growave., because it is safe and it is integrated with 6 other marketing features (Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts, Referral, VIP tiers) for better performance. 

    Hopefully, I managed to help you. If so, please let me know by liking this post.

 

Growave is the all-in-one marketing platform that has
- Visual Reviews with automated emails
- Loyalty&Rewards
- Wishlist
- Instagram
- Social Sharing + more

Increase conversions with ease here
1 Like
Highlighted

Hi @Maria01,

I just reviewed your store. You store is amazing. Good work! I have noticed a few minor things that you might consider taking.

Sticky Header: You can create a sticky header. Sticky header is something that remains fixed to the top of the website, and is visible even when you scroll down. It gives a better navigation experience to the user.

Speed - To increase visitors and sales you need to work on your website performance’s speed as I am seeing it is very low, 27%. It should be above 60%. Also, you need to optimize website images. It will improve the user experience. Fast page load time will also boost the website’s crawl rate.

2b2ef872-ce77-4176-b5d4-84c4a0e0c6e2.png


Homepage: Homepage designs guides your visitors around your website. Homepage content should be strategically decided. You can include trust indicators on the homepage and also add Favicon. Add to cart and buy now button in yellow color is hard to see, make it more visible.

Product Page Design: Product page design could be better and organized. Provide a detailed product description to users it creates a better understanding of the product. You can insert images into a carousel. 

FAQs to make user’s stay on page - It's a nice practice to help user guide regarding their purchase by answering their queries. People are more likely to purchase when they know you have taken time to guide them and you have displayed the full knowledge of the products it builds your trust.

Put Effort Into Online Reviews & Social Proof: Social media Makes your visible and it expands conversion such as Facebook, Twitter, Pinterest and Instagram are great platforms for marketing and connecting with customers.

Live Chat Support. Integrate live chat support on your website.  A website with no live chat is like a store with no sales assistant. Start a conversation with your visitors and turn them into happy customers.

I hope my feedback will help you!!! If you have any questions, don’t hesitate to ask!!
Thank you!!!

Want to modify or incorporate custom changes on store, Hire us
If helpful then please Like and Accept Solution .
Email: pallavi@oscprofessionals.com
Skype : oscprofessionals-87
Whats app
Free Website Review and advice for sale from Shopify Conversion Experts | Shopify Private App | Custom Theme Development | Custom Modifications In To Shopify Theme | Shopify SEO ; Digital Marketing & amp | Site Speed Optimization | Performance Site Audit
1 Like
Highlighted
Tourist
4 0 0

Wow!! Thank you so much for your detailed feedback. This will help me a lot. 

0 Likes
Highlighted
Tourist
4 0 0

Thank you so much for reviewing my store! 

0 Likes
Highlighted
Tourist
4 0 0

Would you recommend the free version or the starter package for Growave?

0 Likes