Please give your opinion - Which one looks better

wbirkas
Excursionist
18 2 5

Hey do you think the shop now button looks better in black letters, or white? Lmk what u think!

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Hey @wbirkas,

My vote would be the white text on the pink button.

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LuckyDanny
Shopify Partner
246 43 151

Hey there @wbirkas! Great question. However, it's more about looking good.  

While the white on pink looks visually appealing, it fails nearly all of the color contrast tests. As a result, it would make it harder for visitors who are color blind or have other visual impairments from being able to use it

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I would go with the black on pink, especially if you make the font larger. It passes most of the color contrast tests:

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Here is the contrast checker I used

- Danny

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