Hi, I just celebrated 1 year of my online boutique grand opening. I have a had some great success and want honest opinions on what you think of the site. Please if you see any mistakes, annoyances or anything offending or just off-putting I need to know.
Check it out here: www.mycreolecouture.com.
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Jason here from Shopify Support.
Congratulations on your anniversary! Extra kudos to you for asking honest feedback after the store hits its anniversary. It takes courage to ask and it shows that you have the desire to want your store to grow. These are awesome traits to have as an entrepreneur. After going through your store page by page, here are some of my suggestions that can help you improve the store's user experience, which in turns can help you with the conversion rate.
Overall, you've built a solid store. It has great potential to go on to the next level. How are you doing with the ad campaigns? Have you been utilizing your email list to drive traffic yet? Once you've finished tweaking your store, it's time we take a look at how your marketing strategy is going. Perhaps looking into growing a stronger following in the social media can be a solid lead for this coming year. If you haven't done so, I encourage you to check out Shopify Academy. There're great free tutorials on various marketing strategies.
If there’s anything else I can help you out with, please don’t hesitate to reply back and I’d be happy to help out!
All the best,
No problem at all! I'm so glad you found my suggestions useful. Can't wait to see the adjustments! Feel free to reach back out in the thread if you want me to take another dive in your store or discuss how we can plan your coming marketing strategy. Wishing you great success!
Thank you for the shout out! Hopefully I'm not too late because you're going to launch soon. Sorry for the delay. I'll do my best to offer you feedback right here. Keep in mind that even though you're launched doesn't mean you can't continue to tweak your store as you go. Wishing you a fantastic launch!
What a stunning update! Just WOW! After going through your pages, I can see the effort you put in and you've completely blown me away. The mobile version is also really chic! Here're some of my suggestions that can help you drive the traffic and increase the conversion rate.
Kudos on doing such a great job! Now let's move on to the digital marketing strategies. Have you checked out Shopify Academy yet? If not, don't forget to check it out when you have a moment. I'm curious about which strategies have you tried and how well did the campaigns serve your business? Did you experience any success or perhaps had some struggles? Feel free to let me know so I can offer more constructive suggestions.
One marketing strategy often got overlooked at is email marketing. Have you tried it? If so, what have you tried? Do you have a welcome, thank you, or abandoned cart series set up in your store? Alternatively, what have you done with the emails you've been collecting? These're great questions to start our discussion!
I can't wait for your answers! Let's work together to grow the store and achieve your business goal!
No problem at all. It's truly my pleasure. Let's go over the questions together.
Thank you so much for sharing your marketing strategies. You're running a few a the same time which is great. A tip for using Kit, if your store traffic hasn't hit 1000 per month, there's a limited effect because the app itself relies on generating look-alike audiences for you. If your traffic is lower than 1000 per month, there won't be enough data to generate accurate audiences for you. In other words, the target may turn into more random, and as we know if it's a little random, it's less effective.
Since your store has such great images and you've demonstrated that you're a fashionista with a great eye. I recommend you to continue on with Pinterest and perhaps focus on Instagram. The two platforms are known for their visual appeals. You have enough images for you to push and lavish on. For Instagram specifically, here's a great tutorial on How to Grow Your Business with Instagram. Let's put a goal for you and see if we can grow your following to 500 by mid-April. The goal is we want to reach out to more audiences gaining a following and let your store speaks for itself.
I'm so happy you're seeing results. Like I've mentioned in the previous post, your store has updated so drastically - I'm really proud of you! Keep me posted on how your campaign goes. If it involves your store data, we can discuss it through email instead. I'm rooting for you!