I started my store in early April with the Tobia Wilson "minimalist" approach.
This didn't work and the feedback I got from here all said the site didn't look
trustworthy. Last month, I had a company redesign the site. They added
a more professional logo, changed the look & feel, and added many more
We ran FB ads for 5 days at $15 per day to the target market. 12,493
impressions, 134 website clicks, and 2 sales.
I'm asking for feedback on my store once again.
Also, does it take time to get some momentum or should I have had much
better sales results with this first ad?
Nick here from Shopify.
Firstly, great work on the store, it looks great and can it shows you put a lot of work into it. It definitely looks professional and trustworthy. Sometimes it can take time to gather momentum, and once the store is built like yours is now, the marketing aspect really begins which you have started with FB ads. There is a Facebook ad technique which I do recommend you try called the 3x3x3 method. It involves you doing 3 FB ads, for 3 different audiences, with 3 different sets of copy/ images and monitoring the results of each. Once you notice some ads doing better than others, you can drop them out of it and raise the budget for the successful ones.
There are a few other small things I did notice with your store which we will look at below:
Nice work so far and all the best!