Review my store

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Tourist
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Hi Guys n Girls, was just wondering if you could possibly have a look at my store and give any feedback needed.
Are my shipping rates correct ect.
What can I improve.
Please n thank you.
myancestralvibe.com.au
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Hi Kelly66, 
I have visited your online store and here are some feedbacks to make it better:

1. Homepage

- Make your logo more attractive, so your website visitors can easily recognize your branding. 

- Add more sections to show what makes them different from other merchants. Don't just only focusing on showing your products. You need to have more engagements with your website visitors before converting into your customers. 

- Add the Testimonial section to build the trust of customers.

 

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2. About Us page

Add more images or videos to tell your business story and why people should buy your products.

3. Contact Us page

- Add more contact option such as your address, emails, telephones and other social media channels. The easier your website visitors can connect with you, the more they are willing to buy your products. 

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4. Product page

- Add the customer review section to your product pages. In fact, the reviews from other customers can have big impacts on the buying decisions of your customers.
I hope that these above feedbacks are helpful for you! <3

PageFly - Advanced Page Builder for Shopify stores

pagefly
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Shopify Expert
278 14 54

Hi,  

I have gone through your site. Though it looks good, there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales.

 

Logo & Favicon :

Logo & Favicon -- Your logo should highlight your brand name. Add a favourite icon so users can locate your webpage easily.

 

HEADER & FOOTER :

  1. Header -- Have a sticky header and a clear smart search bar to help users locate the products they're looking for.Also a slide out cart, a cart icon with item calculator must have features. Login icon must be there for buyer account creation before purchasing.
  2. Footer -- Optimize your footer with more professional and functional look and also highlight your newsletter sign up so people who follow your brand will receive more updates about promotions and sales. There are legal policy pages which are missing in the footer that must be included for authenticity and security purpose

 

HOMEPAGE :

A lot can be done to your homepage to make it more informative & attractive.

  1. Banners & Branding -- Add hero banner with prompt CTA buttons that syncs well with your store theme & branding. This banner should include info like free shipping, offers/deals like 50% off, etc
  2. Color, Font & Branding -- Over All Text, Font , Paragraph , Alignment , Spacing , Padding etc should be more elegant so that your store looks well-organized, neat and visually appealing. Maintain the same or similar colors and fonts throughout your store to keep your  branding intact 
  3. Featured Collection -- Add all the top featured collection on the homepage so users know the type of products you're selling on your store.
  4. Featured / Bestseller products -- Engage your customers by letting them know the bestseller products on your store                                     
  5. Testimonials -- They add to the trust factor as when customers see what other buyers have to say about your products, it makes them more sure about your brand.
  6. Highlight your USP -- What's unique about your brand that none of the other Shopify merchants have? This needs to be highlighted in your store presentation, features & more.
  7. Trust Badge on Home Page -- This is important as this helps to build trust and assures your customers that your brand is authentic

 

COLLECTION PAGE :

Your customer views this page to have an in-depth view of the products and services you offer.

  1. Banner adding on Collection page -- Make your collection page stand out with interesting & creative collection banners
  2. Product filter for easy navigation -- Categorize & filter products by their size, color or type so users find product to product navigation easy.
  3. Product Label -- Product labels like % off, ‘New Arrival’, ‘Sold Out’ must be there must be there for the ease of the buyer
  4. Product Showcasing -- Clear product title and description , high quality images , reviews , related products , color swatch function, grey effect for sold out products , product labels . All these features make your store much more convenient, authentic, easy to use and user friendly.
    Example of Good Collection Page

 

PRODUCT PAGE :

  1. Features like custom swatches, product zoom in, product reviews, unique product titles/descriptions and  cart drawer that will make your product page more interactive and user-friendly.
  2. You Can Add Sticky Add to cart / Buy Now Bar on Your Product Page : Demo Example

    This floating bar on the product page makes it impossible for your customers to miss checkout with the always visible Sticky Add to Cart Bar. Here the user can quickly select the variants, sizes and quantities for their order and checkout directly. You can use this app Cart2Sale ‑ Sales Booster
    Example of Good Product Page

 

CART PAGE :

  1. Sticky Buy now or add to cart button ,Sticky cart -- A Sticky Cart feature or sticky checkout bar reduces cart abandonment and engages the customer in your store.
  2. Functionality Of Cart Page -- Discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc.  for personalizing your customer's shopping experience on the cart page. You to try our all-in-one app, Cart2Sale ‑ Sales Booster

            Example of Good Cart Page

 

INTEGRATIONS :

  1. Social Media Link -- Include links to your Facebook, Twitter and Instagram or any other social media business pages.
  2. Proper integration of Google Analytics, Facebook store, Instagram store, google search console -- These features will help you track and analyze how customers interact with your store.
  3. Proper setup shipping, taxes -- Set up shipping and taxes options for different areas/countries or for particular products.
  4. Google shopping -- Let your users easily discover & buy your products with Google smart shopping marketing campaigns.


App Integration :

Try This App - Cart2Sale ‑ Sales Booster .
11-in-1 App to Maximize your Sales and Conversion

 

  1. Sticky Add to Cart Bar and Buy Now Button
  2. Sticky Checkout Bar
  3. Sticky Cart Icon
  4. Quick Buy Button
  5. Free Shipping Bar
  6. I Agree to the Terms and Conditions Checkbox
  7. Gift Wrapping
  8. Delivery Date Picker
  9. How Did You Know About Us
  10. Additional Cart Notes
  11. Trust Badges

Please check our fully functional Demo Store

Hope these suggestions are useful for you. Wish you many more sales in the future. If you have any queries, do let me know here.

 

Good luck!

Sudipta 
MS Web Designer | Task4Store
20,000+ Tasks Completed | 1000+ Happy Clients

Want to modify or custom changes on store hire me.
If helpful then please Like and Accept Solution

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Hi @kelly66 ,

 

I agree with QuangN on making your logo more visible and attractive. I personally believe that your store is niche and yet powerful. A few of these tweaks and your store will be a queen - 

 

Home Page

1) Since you've a niche store, you can use a lot of creativity in making your hero image more relatable with a high-quality image and a great message. Your customers are the people who are into yoga, zen living, etc, so your store should speak that vibe. 

 

2) There're two product catalogs on your home page that are empty and say 'example collection title'. It might be a put off for your customers because people don't trust the websites which look incomplete. 

 

Engagement with Ancestral Vibe Customers   

1) If your customers are coming to your store the second thing they'll notice after the hero image, is your catalog. I know you've some pretty great stuff but as your promising customer, I believe there's huge scope for improvement in your product photography. Take good pictures of crystals for people like me who want to see the crystals as much as they want to feel them.

 

2) Ancestral Vibe, your store name speaks a volume of connection but I think that's lacking a little bit in your store. To have more engagement you need to enhance your catalog by removing messy backgrounds and adding stickers based on sales, offers, etc. This not only increases your engagement but also gives you a huge boost in sales upto 148%. Apps like Modemagic can simply do that for you and that too for free (click if you want it). Here is an example of your product makeover -

Ancestral.png

All the best for your store's success! Also if you think my post was helpful, please give it a like. :)

  



Sakshi | Growth Architect @ModeMagic
- If you think my reply was helpful, click Like to let me know!
- Want to boost sales conversion on your store? Click here for ModeMagic - An app that gives your store a makeover results in more engagement and conversions.
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