Dear Shopify Members,
I opened my shop about 1 week ago and have not had any orders yet. Can you take a look and guide me as to what I could change or add? Also how much traffic on the site is a good per week/ or month?
Thank you very much.
Hey Happy Dog-Shop,
In order to bridge the gap between the "attraction of traffic and the reception of sales" on your ecommerce store, you need to grow more by improving your store and utilizing its potential to the fullest. Look into the below-mentioned tips for the same:
Hoping that luck favors you with a lot of sales and conversions.
Hey @Beny131, here are some improvements that can be done to make your store look professional.
1. Home Page should flow better. I would recommend setting it out like this.
-Popular Products, best sellers, recently viewed
-Newsletter sign up box
2. You need to engage your visitors coming on your site by giving loyalty reward points which will increase repeat purchase and customer lifetime value. You can add a chatbot to make sure you never lose any of your customers. You can add web push notification which will help you to retarget your customers anytime even when they are not in your store, add a referral program. This will help you to run your store smoothly and decrease the bounce rate and will capture your visitors and convert them into prospective or paying customers. You will be able to retain your customers for the long term.
To implement these engagement tools in your store you can install AiTrillion.com. It is 'All in One' Shopify app that has all the essential features in a single app and is a fully integrated app. Plus you don't need to install multiple apps. You can check it out. I am sure you will find it useful.
Your homepage is an deal page to give visitors an overview of the product range available within your store. Even landed on another page, many visitors still tend to go back to homepage and start their journey there, so I suggest you invest more on your homepage.
1. Hero banner.
A conventional hero banner is usually a large, high-quality image with a concise description of the product range within your store. Instead of just "Make your dog happy", I suggest you be more specific with a description of the products you are selling, such as "Pet Supplies, Clothes and Accessories", etc.
2. Feature the available collections.
Featuring a wide range of product on the homepage gives visitors an overview of the products available in your store. However, it's necessary that the products are featured in an organized way.
From your section "Product We Love", I think you are trying to feature many products and give visitors a quick look into the product available. However, there are two major problem with this section:
To improve this, I suggest you:
On homepage, there are many other content you can add so deliver more value to visitors:
Hope this helps.
I have this topics about Shopify store design, if you have any further questions, feel free to ask, I would be happy to assist.