SO many abandoned carts, but WHY?

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New Member
1 0 0
Hi friends,
I’ve been experiencing a very high abandoned cart rate on my site. I’ve tried to be very transparent on my site and through the checkout process regarding the shipping and delivery times, so I can’t figure out why people may not be wanting to purchase.

Could you take a look at my site and let me know if there’s anything you notice which may be causing this? Or if you have suggestions of something I can change? Here’s the site: www.elixxirbottle.com

Thanks a bunch!
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Shopify Partner
1902 37 230

Hello,

 

I just had look into your website, It's looking good.

Check this image .

Selling an single item in existing conditions is a matter of concern. Your thought was good. Selling in a store with few thousand items are very low, how are you selling the same thing? I mean How are you getting sales from single item? Once you can think it.
Simply this is not worth for every online store. And most of visitors are not interested to stay more time on this type of store. If customers wants only your product related thing then only they will visit your store if they like then those are purchase otherwise they go to another sites. Its depends on the visitors mood.
I suggest You can increase your niche, You can improve your thought.

 

Thanks,

Appfreaker.

https://apps.shopify.com/alidropship
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Shopify Partner
1051 53 157

Hey @elixxirbottle ,

If you have a high abandoned cart rate then you should definitely start notifying your customers when they abandoned your cart. This can be done in many ways. You can send them an abandoned cart push notification or an abandoned cart email. This will reduce your cart abandonment. Not only this you can also start rewarding your customers with loyalty points when they come back to recover the abandoned cart. 

Chatbot- You should welcome new visitors, boost your customer engagement, deliver personalized recommendations and much more. Give customers instant answers 24/7 with the help of the live ChatBot.

Start a referral program, it helps in increasing sales and creates brand awareness. You can ask your customers to refer a product to their friends and family. When the product is referred by some known, people tend to purchase the product. The referral program helps in increasing sales. You can give a reward for referring the product.

 

If you would like to implement all these on your store I would suggest you to install AiTrillion.com. It has all the features in a single app and is a fully integrated app. It is all in one Shopify app. Plus you don't need to install multiple apps. You can check it out. I am sure you will find it useful.

Sachin D | Shopify Growth Expert @ AiTrillion

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Shopify Partner
1957 123 433

Hey Elixxir Bottle,

The header template should highlight discounts as well apart from Free shipping offers. The font color of the main menu is very light. Try adding some dark font color for it.  Other peculiar observations regarding your site are as follows:

  1. The proper order of the arrangement of sidelinks on the top right of the header is as follows: Login, Search, Cart and currency converter.
  2. The central banner should be full width in order to avoid the unwanted empty space on both sides.
  3. I would love to see an Account login/sign-in system, as it is a must for an ecommerce.
  4. Login, when added, should be placed beside the search bar, cart and currency converter for a more systematic header view.
  5. Social links need to be added for enhancing customer connectivity.
  6. Proper discounts need to be given for better customer engagement.
  7. Footer needs a little modification. The footer links should be placed to the left, newsletter to the right while the social links should be placed below both of them respectively.
  8. Reviews need to be added below the product as well on the product page for improving customer choice.
  9. You can also install one of the most popular app Growwave which is all in one marketing platform that helps store owners increase conversions with ease.
  10. Finally, I would also recommend replacing the default search with an advanced search like Sparq which allows synonyms, advanced custom tag filters, spelling correction, and other such features. Visitors with search are high intent users and their conversion rate is higher than normal users.
    Check out the features live here.
    You can use Sparq free trial for as many products in your store. After the trial period, you can enjoy with Sparq’s Free Starter Plan for upto 1000* products.

May the abandoned cart rate come under control through store optimization very soon.

Neha :)

 

Sparq is a fast and beautiful product filter and search solution for Shopify store owners. It allows store owners to add a custom tag, metadata, or variant based filters on their collection page and upgrade their default search to an extremely fast, more user-friendly and feature-rich search.
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