Should I buy a semi pro camera? Had no sales at all

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Hello Everyone,
I'm Olga, an artist and jewelry designer. I create high detailed floral jewelry from scratch using 3D software and then my pieces get printed in 3D in wax and then casted in brass (I use shapeways, they don't offer bulk discounts) 3D printing itself is not cheap, so I can't really lower my prices. I opened my store last June (2018) with just 3 pair of earrings, then in December I added 5 more products (I had full time job and couldn't find enough time for my business), and I added 5 more products this week, so now I have 13 products in my store. Since opening I had no sales. I tried to promote my site with google shopping last year, but even with high daily budget ($150) I got just a few clicks. Now (since February) I'm trying to grow my following on Instagram, so I post 3 times a week and boost 1-2 posts for 2-4 days a week with $4-5/day (I boost for brand awareness). I get some likes, followers, profile visits, site clicks (a few) , and obviously no sales. What do I do wrong? Should I improve quality of my photos and buy semi pro camera? I'm planning to work with influencers (from Brandsnob), but my budget is tight, should I buy camera first and update my store with better quality photos? I'll really appreciate any feedback on my site shop.olgaantonovafinearts.com and my Instagram Instagram.com/Olgaantonovaarts
Thank you.
P.S. as an artist and creator of original designs, I have a goal to sell my pieces at Moda Operandi, Net-a-porter etc. in the future.
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Not sure why my links above don't look like links, so I repeat them here. https://shop.olgaantonovafinearts.com
http://instagram.com/olgaantonovafinearts
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No, there’s no need to buy a semi pro camera. Most smartphones today are capable of taking perfectly good product images, but only if you know how to use them.

 

Check out the following blog posts on DIY product photography (reading helps!):

 

How to Capture High Quality Product Photos With Your SmartPhone

A Simple but Effective Studio Setup for Jewelry Photography

How to Shoot Jewelry Photography That Shines

 

Finally, here’s a marketing checklist from Shopify for new entrepreneurs: How to Get Your First Sale in 30 Days

 

Best wishes!

Get 5 free images edited when you install our Shopify App https://apps.shopify.com/retail-ready-photos-by-pixc
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Hello, thank you for your reply. I actually curious only about my site photos in particular, not in general about photos everywhere. If you visited my site, do you like photo quality? I'm asking, because for products of my price range it's crucially important. Luxury stockists buyers and regular customers are very attentive to it too.
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Hi Olga,

 

Apologies for the late reply.

 

Your product photos are good, but they're not the best for high-end jewelry. They don't pop. In some pictures, the lighting is poor, so I would suggest that you use consistent lighting. Also, putting these images against a pure white background would really help (at least, the main photos). If you know how to edit the images yourself, then great. Otherwise, we can help. Feel free to check out our app.

 

I would also suggest using thread or glue dots when shooting the images. That way, you get to show the entire body of the product. This blog post is particularly helpful: https://pixc.com/blog/7-simple-things-you-need-for-photographing-jewelry/.

Get 5 free images edited when you install our Shopify App https://apps.shopify.com/retail-ready-photos-by-pixc
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Hi Olga! 

First off - I ADORE your jewelry's aesthetic. That being said, your websites photography is not doing it the justice it deserves (especially to get noticed by Moda Operandi/ Net-a-porter.) I shot you a message with some more detail via the contact form on your website. Go take a look and get back to me when you can :)

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