"Improving the user experience and gently guiding your prospects toward a conversion requires you to focus on the overall store presentation and layout". Given below are some of my suggestions for store optimization:
I hope the above points help. All the best!
If you have abandoned carts, you should check if your cart and check out page are optimized or not. For example in Cart page, there are 2 check out buttons, that's kinda distraction.
If you have more checkout options such as VISA or PayPal, you should feature the logo for available check out too.
In Check out page, You need to explain why you need some of the customer information, what are they for, because of not many users willing to give their phone number or email without some assurance that you're not going to use that for marketing purposes
One thing to note is instead of using Delivery Speed, you should use Deliver Date, tell your customer that he/she will receive their goods on 10 May give them more assurance.
You can read more about Cart page optimization here
I hope you find this helpful,
Yes. Start with your targeting. Where is your traffic coming from? If you are running social media campaigns, targeting could be an issue. 500 clicks/day is a sizable enough sample size.
If the traffic is relevant, then you start to look at your website for conversion issues and the following areas:
Marketing Strategy @ Deep Varnish
A few thoughts. Try experimenting with ads on other platforms. Facebook is usually the easiest for new stores. Targeting gives you a lot of options and you can text images/video/written copy. 250-500 clicks per day with no conversions with most of your traffic coming from Snapchat ads sounds like a targeting issue/disconnect.