Hey Trending Rays,
"Receiving site traffic, but, no sales is a very common scenario". The major reason being"improper site layout". Keep the below-listed points in mind to improve the same:
I hope the issue gets resolved.
I'm Victor and happy to share some thoughts on your home page first.
Home page is the first touch point of your visitors, so making the first impression is essential.
You should redesign the hero section, make it more clear of what are you about/ what are you selling in the headlines, the subheadline should be short and concisely support the heading. Make your audience know what your are in 5 first seconds is really important, you can check out this article for more detail.
I also suggest to replace Feature Products by Feature Collections, that would be better for your visitor to identify the broad range of your products.
Hope you find my comment helpful,
Welcome to the Shopify family! It's a great start - the website is already in a great shape. There are a couple of things I noticed though. I'll just put them down below.
- The text on the homepage - on the hero image is quite a lot. Try reducing it or separating it into sections and place it separately on the homepage.
- Testimonials and reviews are pretty important too because like many other people, I too, like to buy only those products which have amazing reviews.
- I missed seeing any social proof and urgency in the catalog. Something that would catch my attention and drive me to buy immediately. Since the sale label that you are using is present on every product image, it doesn't have the same effect of highlighting the product.
The Shopify app store is source of some really good Apps that can give your catalogue the focus it really needs. That's the best way you can make sure that you can convert a new visitor into a buyer!
Something like this maybe -
Do let me know if this is useful for you.
Hope to hear from you soon! Till then, good luck and do stay safe!