Hey guys ,
I launched my website recently and just started running ads on facebook and instagram yesterday. I'm not sure what is putting customers off, because ive not even gotten an add to cart. I would really appreciate some feedback! i really need to get this right. the website is www.thebabybub.com
Thanks so much!
Hi @claudiatrippett !
Welcome to Shopify and I wish you good luck!
I really like your store, you have done really great job on your homepage.
Implement an opportunity to log in and sign up using Social Media account. We all have accounts at least in one social media. And if I have an opportunity to create an account just with one click, I will do it. having an easier way to Sign in will help you gather customer base. The most valuable thing for a company is the customer
The sale you have seems to be a nice deal, however, when you make such a big amount off it might devalue your product. People always need to know why you have made such sales, is it a seasonal sale? or is it because there is no demand for it? Does that mean the product is bad?Instead of giving a discount for nothing, give them rewards for completing certain actions on your store ex. for creating accounts, for leaving a review, for sharing your site, for spending money on your site. It is not difficult for a user to do and you will get so many actions on your site, and you are having discounts anyway.
Use a referral program that will encourage your existing customers to share your products with their friends by giving discounts if the latter have purchased something from your store. With referral programs it is important to carefully set up so that you are not giving huge discounts and not getting anything back. [I recommend using one by Growave., because it is safe and it is integrated with 6 other marketing features (Reviews, Wishlist, Rewards, Social Login, Instagram, Discounts, Referral, VIP tiers) for better performance.
Hopefully, I managed to help you. If so, please let me know by liking this post.
@GrowaveWow! all of the great points! I'm going to look into Growave again. We can certainly use this info in our store too. Starter pricing is a little steep considering we're only paying half of that for Basic Shopify itself, but I'll look into it.
Is there any chance the wishlist reminder emails can be added to the Starter plan? Even a limited set like 50 emails/month will do. Hope some form of limited sets for other features could also be included in the Starter plan (like the different Loyalty options, Q&A and Custom Questions) so that we get more bang for the buck, and it could also be a great way for your Starter users to try them out, before they upgrade to Growth plan! Please think about it.
Also hope to see an explanations of what "basic" Wishlist and "basic" Social login (in Free plan) mean. Thanks! ☺
@claudiatrippettBesides all of the great suggestions from others (regarding marketing your website and products), I would also look at making your landing home page more minimal and focused to keep your visitor longer. I really like the theme and the cute baby photo, but there are at least 3 items calling my attention equally away from the baby in my peripheral vision. The GDPR notice, the chat bubble and the banner. I see the cute baby, then I don't know where to look! I'd say: