Store Feedback

[artisan-market]

Hi Everyone

We've recently launched our store and would love some feedback/constructive criticism. 

I know I've a bit of work to do on product descriptions, other than that keen for some external opinions. 

https://www.artisanmarket.online/

[MS-WEB-DESIGNER · Accepted solution]

Dear artisan-market,

Congratulations for your store!

Hope following suggestions will help you.

• Mobile Speed Need to Improve, Currently 28-35 

• Add Custom Slider with Call to Action - Make your site more visually appealing when you add your products in an interactive slider with prompt call to action.
• Improve Over All Text , Font , Paragraph , Alignment , Spacing , Padding etc to make it more elegant - Make your store well-organized, neat and visually appealing and add to the user experience.
• Balancing color, font images etc. - Maintain the same or similar colours and fonts throughout your store to keep your branding intact.
• Open your Social profile at new tab
• Improve your home page banner
• Highlight your USP
• Human Touch : About you and your business - Highlight what makes you different and personalize your offerings when you write about your brand in a custom About Us section.Example of Nice Home page
• Add Promotional banner on collection page - You can show images of featured, bestseller or popular products on the collection page banner. Example of Good Collection Page
• Product page layout needs to improve. Example of Ideal Product Page 
• Do Cart Page Modification : discount code , Gift wrapping , additional cart notes , delivery date picker, i agree with terms and conditions, trust badges, etc. - Personalize your customer's shopping experience with these features on your cart page.
• Do some basic on page seo

[oscprofessional · Accepted solution]

Hi @artisan-market,

I just had a look into your website and it's amazing. Below are some of my thoughts on how to improve your site and increase website’s visitors.

 Sticky Header:You can create a sticky header. Sticky header is something that remains fixed to the top of the website, and is visible even when you scroll down. It gives a better navigation experience to the user.

Social Login: Implement social login. It is a single sign-on for end users. By using this user can sign in on a website instead of creating a new account. This simplifies registrations and logins for end users.

Homepage: Homepage designs guides your visitors around your website. Homepage content should be strategically decided. You can add more sections on home page such as ‘blogs’, ‘Top selling products or best selling products’, ‘New arrivals’, ‘offers & discount banners’ to engage users. Also, Include trust indicators on the homepage.

Product Page: Product page formatting could be more organized. It should be nicely spaced so that buyers find it visually appealing. You can display the extended details using tabs in the bottom. Think about how you can concisely convey and highlight the most important information. 

Speed Score: Your google page speed score is only 25.  Low mobile page speed may kill your traffic and affect your conversation. For greater success and to deliver a great user experience you should focus on mobile score as well.

Live Chat Support. Integrate live chat support on your website.  A website with no live chat is like a store with no sales assistant. Start a conversation with your visitors and turn them into happy customers.

These few tweaks can really benefit your store and improve your sales, I hope my feedback will help you!!! If you have any questions, don’t hesitate to ask!!
Thank you!!!

[c0rv4x]

[AiTrillion]

Hello @artisan-market, I hope you are doing good! your store looks really great and professional. Here are some inputs from my side that you can work on:

- Some of the products don't have multiple product images on the product page. The product page has multiple product images of the product.

- Add reviews, it helps in building trust with other visitors.

- You should make your store engaging and interactive. Add customer engagement tools in your store to engage the visitors coming to your store and convert them into paying customers. If your store is engaging then it will help you to reduce the Customer Churn Rate i.e a percentage of customers who stop purchasing from your brand. It will reduce the bounce rate and will boost your sales.

• Add exit-intent popup. Track when someone is about to leave your website and show the visitor exit-intent popup with attractive offers and coupon code to complete the purchase.
• Add a web push notification. It turns visitors into subscribers and subscribers into customers. It can be sent even when customers are not in your store and bring back the lost customer to your store. You can also send an abandoned cart push notification, it helps to reduce the abandoned cart rate.
• You should add a loyalty rewards program to your store. You can give loyalty points to your customers on activities like on signing up, leaving a review, allowing for push notification, visiting a store, on birthdays, on first purchase, follow/ share on social media. This will help you to entice customers and will increase the number of push subscribers, email subscribers. This will also help you in collecting the review. You can send an in-email review form to your customers. This can be sent automatically. Integration of loyalty rewards program with web push notification, review, email marketing, and with full automation results in wonders for the eCommerce stores. It will help you in increasing conversions and sales on your store and retain the customers for the long term.
• Make sure you are using email marketing automation to reach your customers. Use triggers and workflows to automatically send messages to consumers after they take a specific action.

If you would like to implement the above features/ customer engagement or marketing tools in your store. I would recommend you to try out the all in one Shopify app AiTrillion. I am sure you will find it useful.

If you need help with setting up the features, let me know. I will be happy to help. 

Hope this Helps!