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Kingsattireldn
New Member
1 0 0

Hi All

Still I’m early stages barely done anything as yet. Haven’t started advertising site either properly. Would just like some feedback and pointers please? Just to see what I can do to enhance my chances of making a few sales here and there

Kingsattirelondon.co.uk

thanks guys

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EcomGeeks
Shopify Partner
1001 136 327

This is an accepted solution.

Hey @Kingsattireldn,

Congratulations on your store! I've taken a look through and have a few suggestions for you.

screencapture-kingsattirelondon-co-uk-2021-07-22-10_25_46.png

HOMEPAGE BANNER
That main banner area is prime real estate for selling.  One of the keys of selling is getting inside your customers head, what problem do they have that you can solve? Or what is it that they desire that you provide? Use words or phrases that they do to show that you understand their needs. We recommend using this type of text in your banner. For the format, we recommend having a professional photo of your products, a title introducing your brand or product, a line of text underneath that expands on your title and a call to action button such as "Shop Now". Here is an example:

EcomGeeks_0-1625765135293.png

POD PRODUCTS
This is something we see very commonly on the forums. People tend to start shops selling Print on demand (POD) designs on hoodies, shirts, tote bags and etc. Print on demand products tend to work well for people with large followings. Ie. popular YouTubers, Instagram influencers, etc. When you don’t have an existing following of die-hard fans that want to wear your merch, it’s a hard sell.
The POD design mistakes we see most commonly are:

  1. Designs that are already commonly sold
  2. Brands using their own logo (when no one knows who they are)
  3. Unique designs, however, there is no demand for that type of product (and no one knows about them.)

When you are an unknown brand, it’s really difficult to sell POD products. As you know, shirts, hoodies, tote bags and etc. can be purchased offline in hundreds retail stores as well as online through thousands and thousands of online stores. When a person is searching for a hoodie or tshirt in Google, big companies with massive marketing budgets are who is showing up in search results and who you are competing with for customers.

Now, a person can complete IF they give people a reason to purchase from them vs. the other guys. An example of this might be someone who sells locally, their "reason" as to why you should purchase from them vs the other guy is because they are local and a lot of people are passionate about shopping local.In addition to this, they can also get products to their customers faster and can offer incentives such as free local delivery. I would think about all your "whys" and what sets you apart and use that in your marketing and in the text in your store. 

If you cannot find a way to set yourself apart in the market, it is time to move on to a different product. What we recommend is selling winning products. A winning product choice should have these qualities:

  1. High demand. Look for "problem fixing products".
  2. Not easily accessible. Look for products that are not available in stores or online through big retailers or Amazon.
  3. Popular. Look for trending products.
  4. Good profit margin. We recommend 3x what it costs you for the product.

We did a video that explains how and where to find winning products that you can watch here:

PS: If you decide to give Ecomhunt a try (one of the methods we recommend for finding winning products), here is our affiliate link: https://www.ecomhunt.com?afmc=2tp

Using our affiliate link does not cost you anything extra, it tells Ecomhunt we sent you and we may receive earnings for that referral. We regularly post a selection of winning products on our YouTube channel, here is our latest one:

If you’d like to see more, consider subscribing.

POD TIP
I'd recommend comparing several POD websites for which offers the best profit margins. You can and may choose to have a different supplier for each product.

When searching, compare Gooten, Printify, Teelaunch and Printful for the best price so that you can offer your audience a great price and still be able to make a decent profit as well.

Printful: https://apps.shopify.com/printful
Printify: https://apps.shopify.com/printify
Gooten: https://apps.shopify.com/gooten
Teelaunch: https://apps.shopify.com/teelaunch-1

Also, here are a few POD products you might consider printing on:

THEME
I’d recommend a theme change. I know it’s no small task, however, the visitor's first impression establishes whether they feel your store is trustworthy or not. I would highly recommend Debutify, you can download it for free or upgrade to one of their paid plans in order to gain access to their add-ons. They have 53 add-ons that will definitely save you money on monthly app costs. Some of my favourites are collection filters, custom currencies, delivery time and trust badges. We did a review on the theme in this video if you want to take a look:

PS: If you decide to give Debutify a try, here is our affiliate link: https://debutify.sjv.io/c/2837919/972143/12660

Using our affiliate link does not cost you anything extra, it tells Debutify we sent you and we may receive earnings for that referral.

I think you’d benefit from our free guide “5 Step Fix for High Traffic & No Sales”. In the guide we give tips for a profitable ad strategy, tell you how to generate free traffic, share design tricks to transform your Shopify store into a professional, trustworthy store that customers want to shop at and how/where to find winning products. You can download the free guide here. I’d also like to invite you to join our private Facebook group. We share winning products, dropshipping tips and you can interact with other members of the dropshipping community. Click here to join.

If you would like to talk to us 1-1, we offer sessions where we take a look at your store, identify the greatest issues holding you back, then provide solutions and advice. If you would like to book a session, you can do so here: https://calendly.com/ecomgeeks/1-1-session

We hope our response was helpful, if it was, let us know by giving us a thumbs up and/or marking it as a solution!

Best of luck!

Join our new Facebook Group for Shopify Dropshippers! Winning products, dropshipping advice & more!

Website | Email | YouTube | TikTok | Facebook


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Gyana
Excursionist
5 2 0

Hey Hi,

Good Day !!

  1. Your Website looks awesome and the products are very unique too. My small suggestions can improvise your Webpage, that will make your page look more Attractive and User friendly as well.
  2. I would recommend you to use some different colors for you webpage Header and Footer, so that it looks impressive.
  3. You can add up secondary hover images on each product image, this provides more information as a visual aspect to the customers.
  4. The search landing page is blank, you can add up some products on the search page. It gives some ideas for the customers to pick from
  5. Shopping Cart Page looks more blank without any information. You can add up Brief Description about the chosen product.
  6. Filters plays key role, for customer in order to identify the correct product from numerous products, would recommend you to add up advanced Filters options for your store.
  7. And i noticed that contact us page is empty, you can add up Email Address and Phone number to look more informative.
  8. Make sure your social media pages open up at the new tab instead of the same tab. This will ensure your customers stay on your website instead of getting diverted while looking at your social presence.

Good Luck !! Hope my suggestions may help you in a better way.

Thanks
Gyana

Sparq is a fast and beautiful product filter and search solution for Shopify store owners. It allows store owners to add a custom tag, metadata, or variant based filters on their collection page and upgrade their default search to an extremely fast, more user-friendly and feature-rich search.
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Hi @Kingsattireldn 

Congrats on your Shopify store, great products! 

I would definitely try and minimize the size of the header and help choose an image or shrink the logo to flow better. I'm sure you're in the early stages of this so just some feedback there. I would also add some lifestyle photos and show customers using the product. 

Just by looking at your product pages, I would definitely add some banners above the cart pages. It's a great way to clean up the product pages, reduce text and have everything flow more nicely. It also would allow you to add customer review, promo codes around special seasons or product reviews.

Content Marketing - https://apps.shopify.com/because
Because: Grow your Shopify store revenue with Because product page banners
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