Hi I started an online sweet store and have a lot of products and have so far spent over €700 on advertising and am opted into the Google shopping network but conversions are extremely low I've had over 1200 visitors with about 130 add to carts but only 11 conversions please tell me what am I doing wrong wonderfultreatz.com
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Hello @Wonderfultreatz !
I have visited your store. You really need to change the theme of your store. Here are some premium themes that deliver excellent user experience:
2. Show time
You also need to replace the current images of your products with high quality images – your current images are poor and unattractive.
Add the logo of your business. Most importantly, add menu in the center - not on the right side.
Hope this helps!
Hello @Wonderfultreatz, This is AiTrillion- an All-in-one Marketing Platform on Shopify. I would love to share my thoughts for your store based on 9 years of experience with Shopify for over 1000's active Shopify merchants and hope that my sharing will help you improve your store performance.
Every eCommerce seller faces this sooner or later. Another catch-22 situation arises when you end up spending a bomb on advertising for your store.
- On the product page, set the layout by adding buttons like this as shown in the below screenshot. Also, add multiple images of the product and images should be of high quality.
- I would recommend you to go for a light theme and not a dark theme.
- The home page should flow better. I would recommend setting it out like this. Slideshow Image- Collection List- Product Recommendations- Testimonials- Newsletter sign up box- Blog Posts- Instagram Feed.
Make your store engaging and interactive to drive conversions to your store by engaging the traffic coming to your store.
Use marketing automation tools that will help in better customer engagement automation. You must set up proper email marketing campaigns, loyalty reward programs, web push notifications, or affiliate programs to increase engagement, to implement this you can install the all-in-one Shopify app AiTrillion, a full-fledged marketing solution. It will help you to capture visitors coming to your store and will help in getting more conversions.
If you feel my answer helpful, like it or give it a thumb up. Let me know if you have any questions.