Well, for starters, getting frustrated and aggravated would be an understatement how I'm feeling! I started my pet boutique 3 weeks ago and have had 7 sales. I'm running Instagram ads, paid someone to fix my SEO, running addl marketing to push traffic to my site and in the 3 weeks have had 7,190 visitors to my site. Based on the reporting provided by shopify, it seems people are only making it to my landing home page? What gives!!???? What is the problem??? I honestly do not understand and I'm getting beyond frustrated. It's almost as if "something" is blocking them from going further. I HAVE personally purchased from my site and the experience was seamless. I don't get the issue. I paid another person to provide me with " winning products" in my niche. Im paying people hand over fist to do things to my store and it seems like they are just taking my money! I'm frustrated, I don't understand how I can have all of those visits and 7 sales!!
I downloaded recommended apps per shopify and I'm not even sure if they are working correctly.
Can someone PLEASE tell me what the problem is with my site and why I am not getting the conversion and HOW to fix it? PLEASE.
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Very cute site! Love all the photos!
Here are a few suggestions I have:
I hope some of this is helpful for you and I wish you the best of luck!
Personally I'm not a fan of the light pink/peach colors. The price/buy it now button all seem to get lost in the background color. I noticed some of the pictures on the site seemed a bit blurry and some had Chinese writing on them. Gave me the impression that you might be a drop shipper without an inventory or an actual store. For me right there, if I were shopping for pet stuff, that would be a deal breaker right there.
Thank you! I don't know how to fix the Chinese/sku numbers etc. I've been trying and can't figure it out. I'm in the process of trying to find someone to assist. I COMPLETELY agree with you on that.
The pictures, need to remove the pictures that have Chinese wording etc.
The colors, I like the colors. Just a preference.
The buy now, trying to figure out to remove ASAP. I don't know how.
Thank you so very much. I really need some help with someone that can go on my site and fix these nuances but I'm trying to learn myself.
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You're very welcome!
Oh one more thing I meant to mention...
The drop-ship products you have currently look nice and may garner a certain level of sales, but I think you might find it challenging to build on those alone. If I were to set up a pet supplies store right now, I would look for some independent brands that I could partner with to sell their products on my store. There are a number of U.S. based indie-brand pet product companies out there and I'm sure there have to be some that offer a drop-shipping program. It may be a bit of a challenge to research, connect, and get set up with them, but I believe it will be much less of a challenge then building and expanding with just the China-based drop ship items you have right now.
One thing I've noticed, just as a casual observer, is that in the pet market these days, independent brands and organic/homeopathic products are super en-vogue. I believe products & brands like these will offer you a much more lucrative merchandising base on which to build your business. You can still offer the products you currently have, but I would think of them more as 'add-ons' & 'up-sells' and center your store brand around these more niche & independent products/brands. It will likely help you stand out and make your store more of a destination for those real pet-lovers that are happy to spend big bucks on their fur babies.