I know that such posts come daily but i would like to know what you think about my store and my niche in general. I sell Anime Phone Covers and some other merchandise. In the last 7 days i had 500 Online Store sessions, about 34 add to cart and 15 Checkouts. But like many others no sales.
Do you think it's just a social proof issue? Should i invest some money into influencer? Maybe try Free + Shipping for some products?
Maybe some of you got an idea how to improve my shop. Thanks for your time!
You're absolutely right that social proof is important. However, before others start advertising your products, I think it's equally important to build a solid foundation so that incoming customers have the fastest and most pleasant shopping and checking out experience.
Overall, definitely not a bad site. I think you've got potential as long as you work on cleaning it up a little bit and differentiating it from your competitors. I like that you seem preoccupied with finding the right products for customers as that's already one step closer towards defining your brand and securing customers that last.
Hope this helps!
I'm a big anime fan myself so I appreciate your store.
I agree with @beaships's points. The 'above the fold' (the top that people see immediately) of your homepage being a product also struck me immediately. I definitely recommend adding a header with a slideshow where you can more properly welcome visitors to your store. Its a bit jarring to be presented with a product right away. If you have an interesting header image talking about any sales you might have or new products. It's nicer to ease into the store instead of a product being pushed in front of your face right away.
Your Instagram account has some good engagement on it. Consider how you could incorporate your memes into your website so instead of it being only a place to buy products it can be a website people are interested in looking at because of it's good content. I think that would really help with generating interest in your products.
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