I think I'm ready to launch my website soon! Would appreciate some feedback on my website for ethical fashion business. It's my first time so would be good to know if I've missed anything out. Thanks
Nick here from Shopify.
First of all, I want to say I think you've done a really good job with your store so far. It looks very professional and clean with high-end photography too. You've put yourself in a great place especially when launching. There were a few things that came to my mind which you could consider should you want to, but these are mainly nitpicking if I am being honest. Let's take a look at them below:
I hope this helps and wish you the best of luck.
All the best, Nick
Thanks for your feedback! I'll definitely look into the shopify secure badge. For IG, that's a good point it's been challenging trying to attract customers that aren't friends. At the moment I'm just finding my potential customers and liking their photos in the hopes that they'll check out my profile. I think it's quite hard trying to make conversations as it doesn't feel as personal as the individuals will see me as a business profile rather than a "normal person".
Yes! I'm currently making my FB page - annoying though because apparently you cant use the word "official" and "HEIR" is too general so now im trying to work out what to put as my business page name!!!
I completely understand what you mean about making conversations with a brand on IG. I think that's one of the hardest parts of this technique, but it can be done. Tom goes into detail of how he did it in the podcast, but it also serves as a tool to build your brand here not chat as an individual.
Ah ok, brilliant to hear you are starting a FB page, I'm wondering would "HEIR Fashion" or "HEIR Apparel" be a name you could use for your page name if the others don't fit?
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