If you put your URL people can give feedback, but a couple general points that will help:
- If your conversion rate is under 1% you're likely not targeting the right audience. Experiment with that.
- Set up retargeting to capture sales from people that visited your site but didn't purchase
- Set up abandon cart email flows
- Improve your site's performance / load speed
- Analyze your own funnel on mobile and make sure your process is smooth and easy to use
- You mentioned FB / IG, but if you're referring to cold traffic I would give Google Ads a try
- Add more social proof to your website (lifestyle images, reviews, etc)
If you need any help with those let me know.
Please provide your URL.
For Facebook and Instagram store need to connect properly and do not forget to optimize it.
You can also use Google Shopping Ads.
Please let us know if you need any help
Thanks & Regards
MS Web Designer