Hey Juandove, really nice store. Without really knowing your marketing strategies I can definitely make a few suggestions to help you actually turn your visitors into buyers. And you can do it all for free.
- Using paid ads? If so, always send the visitor to a specific product/landing page. The product page they land on should accurately reflect the ad they clicked on to make sure they continue further down your sales funnel.
- No social proof yet? Without reviews, its really hard to build trust, but it can be done. In this case, your product pages need to be more compellling. Focus on strong benefits for the visitor, coupled with easily scannable content like so:
The headline sparks interest and keeps them reading (the hook), then bullet points relay benefits in a super precise manner that can be understood in a matter of seconds. Visitors make the buying decision in roughly 3 - 10 seconds, so you need to act fast.
- Tons of social engagement? Create a blog, link your socials to the content then plug your products as the solution towards the end of the article. Take the reader on an informative, educational journey then close the deal with a BUY NOW button.
Its a great way to make use of free traffice with the community you've created on socials - just remember to always provide value in your articles before you ask them to buy anything.
- Raise your voice. You have a really important message as a brand, but your site could reflect that more strongly. If you're striving for equality, I'm sure your target audience are too. I'd recommend creating more content around that (articles, videos if you're comfortable) and possibly even contributing to lgbtq commnunities in some way through your website.
Hope that helps! You've got a great amount of traffic, now the goal is making your store compelling enough for them to open their hearts and wallets. Good luck!
You have a good store overall but it does need some work to make it even better. As a gay guy, I would not buy from the store right now but here is how to change that:
Product Page Feedback
Your store just needs some tweaks to take it up a level. Hope you found this helpful, if so please click "like" below to let me know.
For identifying your site in an effective way, a favicon is a must. The logo is quite unclear. Magnify it a little bit more and add some text pertaining to the store name while the graphics is fine. Some other suggestions for store modification are as follows:
Wish the store optimization help to drive a lot of sales.
I have gone through your site. Though it looks good, there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales.
Logo & Favicon :
Logo & Favicon -- Your logo should highlight your brand name. Add a favourite icon so users can locate your webpage easily.
A lot can be done to your homepage to make it more informative & attractive.
Your customer views this page to have an in-depth view of the products and services you offer.
App Integration :
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Hope these suggestions are useful for you. Wish you many more sales in the future. If you have any queries, do let me know here.
MS Web Designer | Task4Store
20,000+ Tasks Completed | 1000+ Happy Clients
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