This is my third iteration of a website after go daddy and wix. During the month of April I had a 3%+ conversion rate, but may has dropped to <1%. I've been tweaking alot of things in april and may, including a fair bit of advertising, some words, some photos. Please give me a brutally honest assessment of what sort of changes could be made to increase conversion while remaining authentic to our values.
As a Canadian I was deeply interested in your site when I saw it was about maple syrup. It's one of our main expos as a country.....the maple syrup mafia as they are called. Here is what I think about the site... you have a lot of things going for you and with some tweaks. You can take it up a notch.
Here are some ways to make your store even better and make people want to purchase.
Product Page Feedback
Your store just needs some tweaks to take it up a level. Hope you found this helpful, if so please click "like" below to let me know.