So i have started a dropshipping store, offering a watch and i know from another dropshipping page offering the same watch that its a winning product. I offer the watch for a much cheaper price and In my opinion my product page and the images look amazing. My creative on facebook advertising is as well pretty good. I have a cpm of like 30 cents which is very low. I have invested like 150 euros in advertising I got lots of traffic but only 1 sale which is quite disappointing. I have tried several times changing my product page, using different themes, images and so on... but nothing improved my conversion rate. Can someone help me out? Whats the problem? Is my product perhaps not a winning product?
Thanks in advance
Link to my product: https://dreamify-de.com/collections/bestseller/products/elegante-glasuhr
Cal here from Shopify, thanks for reaching out to us.
When you say that you are sure that this is a winning product, how are you sure? Is it currently a winning product? Or was it a winning product? Have you missed the opportunity for this particular product? What market research did you conduct to determine that the product is still in demand?
Do you understand your audience as well as your competitors? Are they approaching their target audience in unique ways?
In terms of website design, the work done so far is quite basic, and there a couple of suggestions I'd like to make:
I think there is a lot of work to be done on the site in terms of site design, user experience, and branding.