Karlie here from the Shopify Guru Team! I've gone ahead and taken a look through your storefront, https://vip-value.com and I have a few suggestions for you that I think could improve your website overall.
Graphics and Content:
I hope this has answered your question. If not, or if you have any further questions please let me know. I will be happy to help!
Both the stores are quite classy, but some features in them are missing or unclear so kindly pay attention to those for making your store more professional.
Coming to the first store,
And also, the second store needs some changes like:
Finally, I would like to recommend some apps for a better conversion rate and customer search experience
Hope your stores become even better than before.
Really good job on launching your store. I think there isn't a ton to change, but I'm going to nitpick anyways, because there is always room for improvement :D.
After looking I couldn't find a sense of urgency. Imagine you are a customer browsing an online store. Maybe you are ready to buy maybe you aren't. But there is a good chance you aren't in the buying mood at the moment. If you add a sense of urgency to your store it can help more of your customers to buy, and have them buy faster. One way you can do so is by adding https://apps.shopify.com/better-countdown .
After browsing your store I noticed I wasn't able to find an always visible buy button. Every extra step that a customer has to go through, makes it more likely for them not to buy from you. If you are getting a lot of customers coming to your store, but not buying, one of the reasons might be that it is just a bit too hard. If you can make your buy button always visible (especially important when people are on their phones), it can help more of your customers want to buy from you, I wrote an app that can help with that https://apps.shopify.com/better-sticky-checkout-button-increase-your-sales .
Did you think about adding a FAQ section. If your customer can't find an answer to their questions they may not buy from you. Adding an FAQ section will help to add trust, and make it so your customer doesn't need to leave your site, to find an answer to their question.
Another thing you might want to add is a blog. If you had a blog more customers might be able to find your site, and even if they aren't ready to buy at the moment they are reading your blog, they are more likely to buy from you in the future.
Nice job on your all of your hard work so far, and I'm sure that just a few minor changes will really help.
By the way, I created an email course at https://mailchi.mp/7d8692283c12/shopify-conversion-course (I'm not selling anything) that might help you optimize your store.
To learn more visit https://www.answrly.com/
Congratulations for your store(Magic-Skincare.com)
Hope Few suggestions will help you:
1. Optimize your page loading speed for Mobile
2. Optimize your footer having two instagram
3. Add Testimonials
4. Do some basic seo
5. Use silo structure in menu
6. Optimize your product page with more information
There are other areas you need to work. Need help please meet our expert here: https://www.mswebdesigner.com/pages/enquiry
Thanks & Regards
MS Web Designer
Karlie here! What you can do is use one of Shopify's free business tools (which you can check out here) to generate your different store policies. Then, you can go into each policy and edit and customize them for your business. Take a look and let me know if you have any questions!