Would love feedback for Japanese Kimono Store!

Highlighted
Tourist
5 0 1

Hi everyone!

I could really use some advice! I'm running a Japanese art & design blog and now just started selling Japanese kimono and related products: https://shop.japanobjects.com/

I launched the store about 7 days ago but still no sales yet, even though I have a built-in audience of Japanese culture lovers from the blog and social media: there were about 800 visitors in the first week. I know that international shipping might put off potential customers, so I'm offering free shipping for orders over $100, and I'm looking at ways to bring shipping costs down.

I’d really appreciate your suggestions of anything I can improve, whether it's user-experience, policies, or whatever you think might help.

Thank you very much in advance! https://shop.japanobjects.com/

0 Likes
Highlighted
Shopify Partner
472 47 238

Hi JO-Store,


General

  • It's easy to see that you've put a lot of thoughts into your store. You have some amazing contents.

Homepage

  • If the social media icons/links at the footer can be opened at the new tab instead of the same tab upon click. This will ensure your visitors/customers stay on your store while checking out your social media presence.
  • I really like the Instagram integration towards the end of the page as this shows that your store is current and active.

Product

  • Your product pages are great! Amazing work here, the descriptions, images and reviews are a great touch. No need to change anything here!

Hope you found this helpful, if so please click "like" below to let me know.

 

If you need more detailed feedback, you can use our free analyzer tool. To use tool please click here.

FnLabs?

We are specialized in app development and theme customization for Shopify Stores. Our focus is on providing customizable and user-friendly apps to help store owners grow their business.
1 Like
Highlighted
Tourist
5 0 1

Thank you very much FnLabs, I really appreciate your feedback!

 

I know exactly what you mean about having the social media icons open to a new page - I've been trying to do that, but haven't managed to work out how yet! I'll keep trying, because I think this would definitely be better.

 

Thanks very much!

0 Likes
Highlighted
Shopify Partner
472 47 238

Hi,

You have to edit your template files, i think your social media links in the "footer.liquid" file. Open this file and find
"<a href="https://www.instagram.com/japanobjects/" title="Japan Objects Store on Instagram">" this code block and replace with them (add a target="_blank")
<a target="_blank" href="https://www.instagram.com/japanobjects/" title="Japan Objects Store on Instagram">

customize-theme

I hope it helps.

FnLabs?

We are specialized in app development and theme customization for Shopify Stores. Our focus is on providing customizable and user-friendly apps to help store owners grow their business.
1 Like
Highlighted
Tourist
5 0 1

Thanks very much FnLabs. I understand that because of my theme, they're located somewhere other than footer.liquid. I'm going to see if the theme people can help me with it. Thanks for the helpful advice!

0 Likes
Highlighted

I spend a few days in Tokyo when I was traveling around SE and North Asia for 10 weeks in 2014. I loved the culture and food. You have a beautiful store but there are always ways to make it a little better. Here are some ways to make your store even better and make people want to purchase.

 

Homepage Feedback

  1. I would clean up the design of your homepage and show less product as it can turn into an endless scroll if you are on mobile. Look at showing your best or top selling items.

  2. When I was scrolling down the site... was not clear that the video half way down was a video

  3. Make sure your site works perfectly on mobile as that is where most internet traffic is these days.

Product Page Feedback

  1. Make the sizing chart information link a little bigger and have it sit beside the Quantity button. That way make it look more clean

  2. I would remove "Secure and trusted checkout with" from your product page and put it in your footer

  3. One thing that I love with ASOS is they have a little videos of people wearing the product. Usually the last image is a video. This help boost sales

  4. I would a/b test having and not having the How To Wear A Kimono video on the product page and see how that affects sales. It takes up a lot of real estate and you could have it on another page potential

 

Your store just needs some tweaks to take it up a level.  Hope you found this helpful, if so please click "like" below to let me know.

We help ecommerce brands create, manage and scale profitable PPC campaigns across North America, Europe and Australia. We also help with Conversion Rate Optimization: TakeSomeRisk.com

P.S. Take my Google Shopping Course and help grow your revenue this month.
1 Like
Highlighted
Tourist
5 0 1
Hi DuaneBrown,

Thank you so much for the detailed and very helpful suggestions, there are definitely some improvements to be made here!

Thanks very much!
0 Likes
Highlighted
Shopify Partner
164 5 33

Hello @JO-Store 

 

This is Vinod from Bombay India. Congratulations on your new store and the products are just awesome Loved it really!!  Wish you success!!

 

Your store is just great and ready to go for sales! I would just suggest a small change if possible - currently you store in on a subdomain https://shop.japanobjects.com/  - which is ok  but as a brand i would honestly suggest you take a new domain - https://shopjapanobjects.com/  - this willl help you market the store separately and since on your main website you have linked you shop top. just a thought.

 

Below are some points for your store ( https://shop.japanobjects.com/ )

 

1. When i land on your store the top area has too big images either keep one or make it a slider. The reason it is the 2 images are taking lot of space.

2. Product details page - try to place the actual product description (Details ) right below the title of the product this will help you much as that is the most important part of the product which people will first look for before buying currently it is at the bottom are of the page.

3. Product details page - Keep size guide before Why we love it section

4. On the cart page it says shipping calculated at checkout but it gives me shipping rates right on the cart page. please this needs to be corrected.

 

Further I guess you would Love to boost your website sales & conversion & I would Love to grow your sales and conversions for your products
Results from Google Ads - I have helped them achieve sales from $150 per month to $900+ per month in just 3 months 

with correct ad setups and detailed optimization and strategies from time to time.

 

I would be happy to help and serve you too!

 

Thanks

Vinod

 

Vinod Sachdev.
Digital Marketing Consultant
Google & Bing Ads | Web Design & Development | Conversion Rate Optimization (CRO)
15+ years Industry Experience & Knowledge of Latest Web Technologies
250+ Clients Served - across USA, UK, Spain, Caribbean Islands, India & more.
625+ Paid Ads Search, Shopping, Display, Re-Marketing Campaigns Successfully Managed which achieved higher sales
100+ Custom Websites & Landing Pages Designed & Developed

email vinod.digitalcentrics@gmail.com | https://digitalcentrics.com/
1 Like
Highlighted
Tourist
5 0 1
Thanks Vinod, that’s some really helpful and detailed suggestions, I appreciate your insight, thanks so much!
1 Like
Highlighted
Shopify Partner
164 5 33

Hello @JO-Store 

 

You're always welcome. Do feel free to contact if you have any queries.

 

Thanks

Vinod

Vinod Sachdev.
Digital Marketing Consultant
Google & Bing Ads | Web Design & Development | Conversion Rate Optimization (CRO)
15+ years Industry Experience & Knowledge of Latest Web Technologies
250+ Clients Served - across USA, UK, Spain, Caribbean Islands, India & more.
625+ Paid Ads Search, Shopping, Display, Re-Marketing Campaigns Successfully Managed which achieved higher sales
100+ Custom Websites & Landing Pages Designed & Developed

email vinod.digitalcentrics@gmail.com | https://digitalcentrics.com/
0 Likes