I'm Victor and happy to share some thoughts on your store.
In the hero section/slider, you should make the 3 slides with the same format of Heading/ Subheading/ Call To action.
The Heading should tell what you are selling, make your customers know what you are about in a first 5 seconds
You should feature the breadth of your products with collections after hero section. Let visitors know what kind of products available.
2. Product Page
Should have 3-5 product images from multiple angles with in-scale image. Easily for visitor measure its size.
Product price should be highlighted with different color.
Use FOMO effect such as Stock available. Countdown timer if it's on Sale.
Product description is a bit long, you should use an accordion to write the description. Adding Product reviews, Shipping and Refund policy can gain trust and increase conversion rate.
You should customize your product page with more visual content such as Images, video, testimonial. If your theme doesn't support that, you can consider using page builder. Easy tool, no coding require, just drag and drop.
You can read more about how to increase store conversion rate here.
I hope you find this helpful,
Congratulation for your store.
I’ve gone through your store and found that there are quite a few things missing on your store which if added can really make a lot of difference to the user experience, conversion rate and your overall sales. Here is a page-by-page/sectional review of your site:
Page loading Speed--
Mobile Speed Need to Improve, Currently 40-45 . you need to improve website speed to make it more user-friendly for both device desktop and mobile. This is one of the most important steps for improving conversions and sales. This year, during the Black Friday Cyber Monday (BFCM), Shopify stores in 175 + countries around the world created a new record with $2.9+ billion overall sales. Among these, 69% of sales have been made on phones or tablets, while only 31% happened over the desktop.
Header -- Have a smart search bar to help users locate the products they're looking for. Example of Good Header
Home Page -A lot can be done to your homepage to make it more informative & attractive. Add prompt CTA buttons with a hero banner that syncs well with your store theme & branding. This banner should include info like free shipping, offers/deals like 50% off, etc. Below the hero banner, create categories for all your products in a slider that engages customers. Example of Nice Home page
Home Page -
A lot can be done to your homepage to make it more informative & attractive. Add prompt CTA buttons with a hero banner that syncs well with your store theme & branding. This banner should include info like free shipping, offers/deals like 50% off, etc. Below the hero banner, create categories for all your products in a slider that engages customers. Example of Nice Home page
Collection Page -
Your customer views this page to have an in-depth view of the products and services you offer.
Make sure this page has a creative banner to enhance the visual appeal of your store, product reviews of all the products in your store, infinite scrolling to increase page views. announcement bars for highlighting promotions, events, deals and product labels like % off, ‘New Arrival’, ‘Sold Out’, etc. Example of Good Collection Page
Product Page -
Add interactive and user-friendly features like custom swatches, product zoom in, product reviews, unique product titles/descriptions, cart drawer and a sticky cart with a sticky add to cart and buy now button. Example of Ideal Product Page
Cart Page -
Maybe offering gift wrapping on your cart page, allowing your customers to choose their preferred delivery date and time, include security trust badges and add notes like special delivery and packaging instructions can make them trust and love your brand way more.
This page is the final step before your customers check out from your store so it should be as impressive as any other page on your store.
Besides these tracking methods, make sure the following is included on your store:
If you need help please contact us at https://www.task4store.com/pages/contact-us
Keep the below-listed points in mind for optimizing your store:
Well done! Keep it up.
Hi @qinesse ,
I had gone through your website here are some suggestions that you can consider :
1. Customer testimonials should be added to increase trust among shoppers.
2. Add more social media pages links.
3. Adding Favicon will make your site more identical.
4. Instagram feed could be added for better brand promotions.
5. You may want to think about adding product reviews. Reviews are essential for any eCommerce store as it helps sell more and creates immediate trust with shoppers. Be sure to check out our review app.
Turning More Shoppers Into Customers
Congratulations on your store page! Most of your design looks clean as of now. I can see that you've put in a lot of effort to put the store together.
There were a couple of things I noticed so I thought I'll add it here.
Firstly, in your top navigation bar - have an option to go back to the Home page. Right now I have to click on the store logo to go back. Secondly, I felt that you could move your mission to the end of the page or right before you start showing your products. Right now the mission is right in the middle of product lists and features. That way the shopper has some continuity when looking at the home page.
Coming to your product catalogue, although it contains limited products right now, I missed seeing any social proof and urgency. Something that would catch my attention and drive me to buy immediately. You could relate to this by thinking of a real life store - when you pass by their window, you'll see their latest collections, top offers and bestseller, isn't it? Well, that's the same for an online store as well.
A suggestion here. You could add some kind of stickers or labels to highlight things like trending, running out fast, back in stock, hot seller etc. The Shopify app store is source of some really good Apps that can give your catalogue the focus it really needs. That's the best way you can make sure that a new visitor ends up buying.
Do let me know if this is useful for you.
Hope to hear from you soon! Till then, good luck and do stay safe!