Building an app and curious some differences between Shopify Plus and regular Shopify

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We're working on a new app and we have a regular Shopify store set up; however, we're curious if we'd need to do separate development for Shopify Plus or if it will work with Shopify Plus as well? The key things we're looking to do are: 

1. Onboard products (e.g., we send products to the Shopify Product Catalog)

2. Getting customer information (e.g., Location, number of visits, etc.) 

3. Adjusting what content appears on the page