Quick question which I can't seem to find a simple answer anywhere. I'll give the example to make it the most simple:
We sell Cold Packs on our store. If a customer searches for 'Ice Packs' in our search bar, the cold pack products don't show up as our description doesn't actually list 'ice pack' anywhere (And I don't want to add ice pack in the description). How can I add 'Ice packs' as a search term in the back end of this product so it will come up as a search result?