Hello there @MantleEurope,
The key reason to choose WooCommerce over Shopify is versatility. If you’re trying to sell basic goods with limited variation, you probably won’t need the versatility. But if you’re trying to sell products that go beyond “simple “— either in terms of variety, checkout method, or pricing structure — you’ll probably appreciate the versatility of WooCommerce.
Another reason is that certain types of items are banned from Shopify. Since Shopify is a distributed solution, you’re at the discretion of Shopify’s decision-making committee, where certain cosmetics producers have been excluded. Finally, if you want to use WordPress and trust the WordPress plugin community and help, that could be another argument to go for a WordPress eCommerce solution.
If you just want the easiest, most beginner-friendly way to start an eCommerce store, Shopify is definitely a good option. As long as you don’t intend to sell miscellaneous goods with tons of variations, you should be all right in Shopify’s ecosystem. Besides, if you don’t want to spend time maintaining your store (or don’t want to worry about technology in general), then that’s another reason to find Shopify’s simplicity.
I'll recommend you to read our detailed comparison of the two platforms here: WooCommerce vs Shopify: The Comprehensive Guide For You To Choose The Right Platform
Hope it helps!
I'm Jason Dao, Manager of Research & Development Department at Avada Ecommerce.
