Thanks for your quick reply.
It's simply because we have to change it every time we reply to customers who use the form. It's currently something similar to "[Shop name] Contact form", which does not look very good for our customers since we have everything else in Danish.
I small thing i know, but would be nice to able to change it. Thought there could just be some liquid i could put inside the form code to specify the subject.
Hi CoverMe, because of the need for flexibility with my contact form and also making it appear on every page of my store, I used this free app http://apps.shopify.com/dropifi-contact-widget and it worked well for me. They have a bunch of other features that makes your life easier with customer analytics and team collaboration.
Hi Dreb, you cannot change the subject but you can make basically any form you like as long as you follow the formatting rules: http://wiki.shopify.com/Contact_And_Signup_Forms#Contact_Forms
For instance: http://sulucollection.com/pages/wholesale