Hi Ash - while this is helpful if I - the store admin - issues the gift card and sends it to a customer, it is NOT helpful to the CUSTOMER who wants to send a gift card to a friend. There is NO way for the CUSTOMER to send a gift card. In fact, it is quite awful for him/her to have to forward an email. $169 to buy physical gift cards is rather high for us to buy Shopify's physical cards.
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