This Gift Card situation seems odd to me. Besides the frustration of having the mechanics of this product not at all user friendly (not being able to add recipients email address, which seems to be most peoples frustrations too) I'm encountering some other oddities:
1. I can't turn off the checkbox for "giftwrap" option on this item
2. If you choose to just purchase a gift card, it seems to go through the regular checkout procedure and the system wants to add shipping to it.