Google Merchant Center Suspended: Inaccurate Shipping Costs

shopthecurate
Tourist
6 0 2

Hi all!

I set up my Google Merchant Center & it has been suspended, with the below warning:

Account suspended due to violation of feed specification: inaccurate shipping costs (due to inconsistent shipping costs between the feed and the landing page)

Has anyone else run into this issue & if so, were you able to solve it?

On my Google settings under Shopify, I've checked off that shipping will be input manually on my Google Merchant Center. Then on my Google Merchant Center, I added all the same exact shipping carriers/rates that I have on my Shopify settings. I have no idea what the issue is or how to go about solving it. 

Any help would be greatly appreciated! Thanks in advance!

Jules

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natalievmadison
Tourist
4 0 2

I received the same message and warning email today.  My google feed shipping costs are about $2.16 lower than what my "landing page" or cart costs are.  I'm following in hopes that someone can shed some light here.   I've gone to Google's help docs to see where I can "increase" those costs by an average of $2.25 to get a better feed match or an overestimation to avoid permanent suspension.

 

You might find this link helpful.  It will guide you to Google's shipping rate setup: https://support.google.com/merchants/answer/6069284

 

And then you might find this one helpful under carrier rates: https://support.google.com/merchants/answer/10308918?hl=en#zippy=%2Ccarrier-rate-au-de-uk-and-us-onl...

I just added $2.25 more to each of my carrier rates to cover any increases, by "adjusting by flat amount".  You can also add increases up by percentage above and beyond the google calculated shipping rate, but that sounds like a lot of fine tuning to figure out, especially since the carrier rates aren't actually listed.  

 

Now that I've made the change, I'm going to request a review.  Wish me luck, and I hope this helps you too.

 

EmmanuelFlossie
Shopify Partner
981 40 219

First check that your shipping pricing is correct. Check the affected product results by going to Google Merchant Center > Products > All Products > click on the affected product > scroll to the middle> regional attributes preview.

Now compare the shipping price, to the shipping price in your checkout.

If different, update accordingly in the top right corner > gear icon > shipping > click on your shipping option and update it.

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
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shopthecurate
Tourist
6 0 2

Hi!

Thanks for sharing! 

I made the manual adjustments too, but my account is currently in a cool down period & I can't make a request for review until next week. How did your review request go?! 

shopthecurate
Tourist
6 0 2

Hi!

I did this & saw that the shipping price on Google was lower than the price on my store's checkout - the problem is, I'm not sure why that's happening. The shipping fees are set to be coming in automatically through the data from the feed linked to my store - so not sure why the feed data is providing a price that's inconsistent with the price I get at checkout. 

Any idea why the feed is providing inconsistent data?

Thanks!

Jules

natalievmadison
Tourist
4 0 2
This is a bit challenging when you have 4000 product listings. I’m curious why shopify shipping isn’t matching Google actual shipping.
natalievmadison
Tourist
4 0 2

It went good!  No longer under suspension warning for shipping...but now I'm under warning for 404 errors. Specifically "For many of your products, the availability value in your product data isn’t consistent with the availability of the products on your landing pages. "  If it's not one thing it's another.  I have been using an app to unpublish products that went out of stock (because it was beginning to look like I was going out of business with all of the backorders from manufacturers).  While it unpublishes from the online channel, it does not remove it from the other channels.  Google allows listings that say out of stock...but they don't allow 404 redirects if a product is still published to their feed. 

 

I've deleted that app and am now going in manually and republishing items that are out of stock, but listed as available on Google.

 

Shopify offers a workflow solution that does this for you, but only if you've upgraded to the higher plus plan.

 

Wish me luck.

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EmmanuelFlossie
Shopify Partner
981 40 219

@shopthecurate 

I recommend you disable automatic shipping options, and manually add a modifier to the shipping settings in Google Merchant Center, to be equal or overestimate.

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
natalievmadison
Tourist
4 0 2

Thank you Emmanuel, but can you explain HOW to do this? 

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EmmanuelFlossie
Shopify Partner
981 40 219

Sure, below are the official guides.

You can follow the shopify guide here: https://help.shopify.com/en/manual/promoting-marketing/create-marketing/google/requirements#shipping...

And here feed rules: https://support.google.com/merchants/answer/6069284

I'm a Google Shopping Specialist a a Google Ads Platinum Product Expert (Only a hand full of Platinum experts in the world!) and a Google Premier Partner
Need Premium Data Feed Management Support? Get in touch.
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