I want to offer a "product" that is a series of group Zoom sessions. I'd want to automate the confirmation email that goes out when this is purchased that would include the link to the session. Is that possible? Or is this something that has to be built on another type of platform?
Use the free Digital Downloads app by Shopify. Create a text file with the information to the zoom meeting and attach that to specific products. After they purchase the product, they will have the option to download that text file and will also get a follow-up email with the link.
Edit the app's e-mail design to note a zoom link instead of a digital download.
I use this feature on my store to allow customers to download machine PDF manuals.