Local language=Users more likely to purchase?

[Jose2019]

Dear community and gurus

I just started https://www.asian-skincare.com
I plan to sell to danish and Swedish users to start with. Because Shipping cost is to High to other countries...
Dont understand how small e Bay shops handle these expences..?

I have only worked with the site for 1 month and no I start to wonder if I
make a misstake not having the site in Danish? - I’m thinking If users more comfortable with purchasing from website in their own language?

Thank you so much in advance!
Best Regards /Josefine Andersson

[Freddie · Accepted solution]

Hey, Josefine!

If you're wanting to change the language that your store is in, you can easily make this change at any time by going to Online Store > Themes > Actions > Edit languages. In here, you'll see an option right at the top of the page to "Change theme language." Here's a screenshot example of this:

When you click on that, you can choose the main language that you want to display your store in. If the majority of your client base will be in a specific country in a particular language, then having it show in that language can really be a benefit for your business!

You can also install apps or widgets to your theme so your customers can select which language they'd like to view your store in, and here are a few options for that: 

• You can install a translation app to your store, such as Langify, Weglot Translate, and Panda Language Translate. You can find a full list of translation apps from our Apps store, right here.
• You could also look to install a Google Translate widget, which I've found some instructions for right here for you.

Hopefully that helps! Let me know if you have any further questions that I can help you out with.

Cheers,

Freddie

[Jose2019]

Thanks Freddy 😊 Yes i know the translation function, its brilliant. Thinking about all the content.
Thanks, i Will consider Danish again.
Thanks for tips
Best Regards /Josefine