My Page Title Length Varies Depending On SEO Checker

EspressoFanatic
New Member
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Sorry if this is a basic question, this is my first time posting to the Community.

I noticed something strange when trying to check page title tags for SEO. I know they're supposed to be a max of 65 - 70 characters. However, all the SEO checkers I've use keep coming up with different character counts and the frustrating part is they all keep returning results of 70 - 80 plus characters, but when I actually count the characters (including spacing) it falls way below the 70 count threshold.

 

Additionally, the most confusing part is that Shopify's own "Title and meta description" tool says it's only "33 of 70 characters used".

 

Could someone please help me how to figure out what the actual issue is, and how I might be able to fix it?

 

Thanks in advance.

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