New Store With Large Capital

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Hi, 

My team and I recently launched our new store and we're having trouble generating sales. We have been using Snapchat Ads, Google Ads, FaceBook & Instagram Ads to get traffic, but once we get traffic, we have almost no Add to carts and no sales. We thought it could be related to our high product pricing at first, so we went ahead and significantly lowered the prices on all of our products.

However, that made no difference. Please take a look at our website here: https://lumination.us 

Any help would be greatly appreciated as we did order a lot of inventory, and invested a lot of capital into this startup. Thanks a lot. 

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