Recorded conversions in facebook decreased last 2 weeks (zipify problem ?)

KorbLtd
New Member
2 0 3

Hello every one,

It has been around 2 weeks now that recorded conversions completely stumbled. We only record about 30% of purchase conversions on facebook. However it does record correctly atc etc...

We use zipify OCU and wonder if the problem may come from this side ? 

At the event manager level on facebook we see that even the purchase conversions sent to facebook from shopify are very low compared to reality (around 50% of real conversions). This means that the problem is not even a matching quality problem that could be happening because of iOS14. 

Anyone noticed the same ?

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