Shopify Blog Help

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1. I would like to make my blog look better but when I try to add spaces between paragraphs on blog posts, I press save and it goes back to all being one big paragraph, how could I fix this?

2. I am getting a lot of traffic to my site because of the blog but how can I make readers check out the store as well? I have a pretty niche product and a big audience I can share my blogs to but it how can I use this to generate sales?

3. I would like to hide the tags from the blog as I am using them for SEO and don't feel the readers should see this.


Thank you!!